Welcome to Lead Generation 2.0

A groundbreaking way to generate leads and build relationships online.

The old way

A one-for-all, non-personalized sales funnel.

The new way

A personalized sales funnel that evolves based on interest, behavior and contact identity.

 Use long forms to pre-qualify leads

 Send out a one-for-all email sequence

 Score leads based on fixed criteria

 Ask lead to book a meeting or demo

 Make lead fill out the same information again

Create a dialogue

 Only collect the information you need

 Send nurturing emails based on website activity and interest

 Personalize your website based on who they are

 Score leads automatically based on their behavior