Connect Omnisend and Triggerbee

Sync website signups and contact data to Omnisend, tag contacts by source, and target campaigns on your website with Omnisend tags and segments.
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Omnisend + Triggerbee: Use Website Data in Your Omnisend Flows

Omnisend runs your email and SMS flows. The better your segments, the better those flows perform. But most of what your customers do happens on your website, and Omnisend only sees part of it.

The Triggerbee integration with Omnisend sends that website data to Omnisend. Signups, form submissions and contact data from Triggerbee land on the contact in Omnisend, ready for your flows and segments. In the other direction, your Omnisend tags and segments become audiences in Triggerbee, so you decide what each contact sees on your site.

Setup takes a few minutes: create an API key in Omnisend, paste it into Triggerbee, and choose which fields, tags and segments to sync.

Key problems solved

  • Segments built on partial data: Triggerbee syncs session and contact data to Omnisend for segmentation and automation.
  • Unknown lead sources: Tag every contact Triggerbee creates with Source:triggerbee, so you can see what your website signups are worth.
  • Signups stuck on your website: Form submissions from Triggerbee are synced to Omnisend automatically.
  • Subscribers treated like strangers: Target by Omnisend tag or segment, so existing customers and new visitors see different campaigns.

Features

Sync contact data to Omnisend

  • Choose which contact fields Triggerbee updates in Omnisend
  • Sync session data and contact data collected on your website
  • Use the data in Omnisend flows and segments

What you get: Your Omnisend segments include what contacts do on your website, which makes your flows more relevant.

Track where contacts come from

  • Add the tag Source:triggerbee to every contact Triggerbee creates
  • Measure the performance of website signups in Omnisend
  • Build segments based on source

What you get: A clear answer to how much revenue your website signups bring in.

Target campaigns with Omnisend tags and segments

  • Choose which Omnisend tags and segments Triggerbee can access
  • Build Triggerbee audiences that include or exclude them
  • Use the audience to target any campaign on your website

What you get: The segments you already built in Omnisend now decide what visitors see on your website too.

Use cases

  • Measure your signup forms: Filter Omnisend revenue by the Source:triggerbee tag to see what contacts from your website forms spend.
  • Reward your best customers: Show a loyalty offer on your website to an Omnisend segment of repeat buyers.
  • Separate offers for subscribers and new visitors: Exclude subscribed contacts from your signup popup and show them a product recommendation instead.