This guide covers 10 alternatives to OptinMonster that offer better usability, deeper personalization, and more flexibility for growing teams.
You might start out using OptinMonster because it’s affordable and easy to get live quickly. It’s well-known for its popup builder and offers a lot of display rules and templates. Especially if you’re running basic list-building campaigns.
But once you start launching more advanced campaigns, working across multiple brands or domains, or trying to personalize the experience based on real customer data, you might find yourself running into limitations.
1. No free trial, and a clunky first-time experience
OptinMonster doesn’t offer a free trial, so you need to pay upfront before you even know if it’s the right fit. And once you’re inside, the learning curve can feel steep. The visual editor isn’t as intuitive as it looks in demos, and some users report that creating or updating campaigns takes more time than expected — especially for first-time users or teams moving fast.
2. Limited personalization and user-level targeting
OptinMonster gives you a wide range of display triggers, but when it comes to true personalization — like showing different content to known users, loyalty members, or CRM segments — it falls short. There’s no built-in concept of user profiles or session-level behavior across visits. You can trigger based on URLs and basic conditions, but deeper targeting often requires custom workarounds.
3. Basic campaign types, no real interactivity
OptinMonster does popups, floating bars, and slide-ins well. But if you want to go further — with quizzes, surveys, embedded forms, referral blocks, or gamified campaigns — you’ll likely need to stitch together additional tools. For teams that want one place to manage all onsite engagement, this can become a bottleneck.
That’s why we put together this list of OptinMonster alternatives, to help you find a platform that gives you more control, stronger targeting, and a better overall experience from day one.
Top 10 Alternatives to OptinMonster
| Tool | Key Features | Pricing |
| Triggerbee | All in one CRO platform for websites. Popups, forms, surveys, gamification, referral tools – all in one. | Free trial available. From €39/month |
| ConvertFlow | Build popups, sticky bars, quizzes, and forms with built-in personalization and targeting rules. | Free plan available. Paid from $99/month |
| Sleeknote | Lead generation and survey tool with customizable popups, A/B testing, and ecommerce targeting. | Starts at $49/month. Free trial available. |
| OptiMonk | Popup builder for lead capture, product recommendations, and surveys with advanced targeting. | Free plan available. Paid from $39/month |
| Poptin | Popup and form builder with templates, drag-and-drop editing, and triggers like exit-intent and scroll depth. | Free plan available. Paid from $25/month |
| Typeform | Conversational form builder with logic jumps and one-question-at-a-time interface. Can be used in popups or embeds. | Free plan available. Paid from $21/month (billed annually) |
| Klaviyo Forms | Popup and embedded signup forms for ecommerce. Fully connected to Klaviyo lists, segments, and flows. | Included with Klaviyo. Free up to 250 contacts. |
| Hello Bar | Simple tool for top bars, popups, and slide-ins to collect emails or drive traffic to key pages. Good for quick announcements. | Free plan available. Paid from $49/month |
| Getsitecontrol | All-in-one popup builder for email capture, surveys, exit popups, and announcements. Easy to set up and use. | Starts at $9/month. 7-day free trial. |
| Heyflow | Interactive flow builder for forms, quizzes, and funnels. No-code design, logic rules, tracking, and native embeds. | Free trial available. Paid from €39/month |
1. Triggerbee
Triggerbee is an all-in-one popup, survey, and referral platform that helps businesses turn anonymous website visitors into leads and customers. Pricing starts at €39/month.
It’s built for marketers who want to launch high-converting website campaigns fast. Like email signup forms, discount popups, interactive surveys, gamified promotions, and full-blown referral programs in one single software.
Whether you’re an agency generating leads, a multi-national ecommerce store boosting conversions, or a publisher engaging readers, Triggerbee gives you the tools to capture data, personalize offers, and drive action.
Unlike most popup tools like OptinMonster, Sleeknote, or Wisepops, Triggerbee also includes built-in analytics and identity resolution, so you can tie every click and form submission to real people and real results.
Triggerbee is an all-in-one conversion toolkit for your website
Triggerbee replaces 4–5 separate tools by combining forms, surveys, popups, gamification, and referral marketing into a single platform.
Instead of juggling multiple subscriptions and syncing data across tools, Triggerbee gives you everything you need to convert, engage, and retain visitors — in one place.
- Forms for email, lead gen, and SMS
- Promotions like coupon bars, banners, and time-sensitive offers
- Surveys like NPS, CSAT, smileys, and thumbs up/down
- Gamification like spin-to-win, quizzes, and memory games
- Referral marketing as a specific block and feature
If you tried to assemble this stack from separate vendors, you’d easily be paying over $500/month. Just Hotjar surveys alone cost €64/month, ReferralCandy starts at $59/month plus a 3.5% commission, and a popup tool with gamification adds ~€80/month.
That’s before you’ve even added full analytics, targeting logic, or referral rules. Triggerbee brings it all together, with unified analytics, targeting, gamification, and branded settings, starting at just €39/month.
Intuitive drag and drop editor
Triggerbee’s drag and drop editor lets you build anything from simple forms to gamified popups with zero code.
Triggerbee’s editor lets you build personalized campaigns visually without ever touching code. You can add anything from simple forms to interactive games like spin-to-win, along with survey ratings, discount codes, and referral modules.
Every design block is customizable: layout, size, spacing, and even fonts and colors. The editor gives you full control over campaign steps and user flow, so you can guide visitors from impression to action without any developer help.
Advanced targeting
Triggerbee offers over 40 built-in targeting rules that let you target your campaigns based on CRM tags, user behavior, referral source, location, device type, and even the local weather.
You can combine dozens of conditions like ‘has purchased before’, ‘viewed product page twice’, or ‘came from Facebook ad’ and trigger specific content based on who they are and what they’ve done.
This level of granularity means you can run highly targeted and tailored campaigns without needing a separate CDP or analytics platform.
Best-in-class reporting and analytics
Triggerbee’s analytics dashboard ties every campaign to real outcomes like clicks, signups, and revenue.
Triggerbee’s analytics track everything from first impression to final conversion. You’ll see how many people saw your campaign, clicked it, signed up, and whether they purchased. And everything is tied to a real user.
The built-in dashboards let you connect the dots between your campaigns and revenue, so you can prove what’s working and double down on it.
All data is tracked down to the visitor level, so you can even see who converted in which campaign.
Triggerbee identifies your website visitors
Triggerbee connects anonymous visitor data with real people once they submit a form or click an email.
Most popup tools use cookies and anonymous session data for triggering and targeting forms and popups. Triggerbee identifies the actual people who visits and revisits your website.
Once a visitor submits a Triggerbee form or clicks through in your newsletter, Triggerbee knows who they are and you have the ability to:
- Show or hide offers based on signup history
- Recognize and personalize for returning users
- Prevent abuse with built-in email verification; for example, blocking repeat coupon claims
Whether you’re in B2B or B2C, Triggerbee helps you turn anonymous traffic into qualified leads and loyal customers.
Pros and Cons
Pros
- All-in-one suite for lead generation, email capture, visitor engagement, and customer feedback
- Built-in CRM and ESP integrations
- Strong personalization and data targeting
- True design control with brand styles
- Swedish company with strong support
Cons
- No forever-free plan
- May take longer to master than simple popup tools
Pricing
Triggerbee’s pricing Starts at €39/month for up to 50k page views (~16k sessions) / month. Pro plan includes all features and up to 250k page views. Enterprise options are available with higher scale and support.
2. ConvertFlow
ConvertFlow is a full-featured platform for popups, sticky bars, surveys, and landing pages. It’s made for marketers who want to personalize content and launch campaigns based on user behavior.
- Visual builder with templates and custom blocks
- Personalization based on tags, pages, or UTM
- Built-in email and CRM integrations
Pricing: Free plan available. Paid from $99/month.
Sleeknote
Sleeknote is a popup builder designed for ecommerce brands that want to grow their email list, promote offers, and guide visitors without hurting the shopping experience. It’s built to be easy to use and flexible when it comes to styling your campaigns.
- Customizable popups, slide-ins, and banners for desktop and mobile
- Built-in A/B testing and performance tracking
- Integrates with most email platforms and ecommerce tools
Pricing: Starts at $49/month. Free trial available.
OptiMonk
OptiMonk is a popup and onsite messaging tool that helps businesses grow their email lists and promote offers without hurting the user experience. It’s built mainly for ecommerce, but also supports use cases like surveys, product recommendations, and lead capture for content.
- Popup builder with exit-intent, time delay, scroll depth, and targeting rules
- Templates for product highlights, discount codes, and newsletter signup
- Integrates with email platforms and ecommerce tools like Shopify and WooCommerce
Pricing: Free plan available. Paid plans start at $39/month.
5. Poptin
Poptin helps small and mid-sized businesses create popups, forms, and bars that convert. It has a quick setup process and includes templates for different goals like email capture or cart abandonment.
- Exit-intent, scroll, and time-based triggers
- Multiple form types including slide-ins and overlays
- Integrates with Shopify, HubSpot, Mailchimp, and more
Pricing: Free plan available. Paid from $25/month.
6. Typeform
Typeform is a clean, user-friendly form builder that asks one question at a time. While it’s not a dedicated popup tool, you can embed Typeform in modals or use it as a lead gen quiz.
- Logic jumps and personalized flows
- Integrates with CRMs and marketing tools
- Good for surveys, feedback, and lead forms
Pricing: Free plan available. Paid from $21/month (billed annually).
7. Klaviyo Forms
If you’re using Klaviyo for email, their built-in forms are a simple way to grow your list. You can create popups and embeds that feed directly into your Klaviyo automations and segments.
- Popup and embedded form builder
- Built-in targeting by behavior or URL
- Syncs with Klaviyo lists and flows
Pricing: Included with Klaviyo. Free up to 250 contacts.
8. Hello Bar
HelloBar is a simple tool for creating top bars, popups, and slide-ins that help you grow your email list or drive visitors to important pages. It’s designed for quick announcements, lead capture, and site-wide CTAs without much setup.
- Easy-to-launch top bars, modals, and slide-ins
- Targeting by URL, device, traffic source, and more
- Integrates with tools like Mailchimp, Klaviyo, and Zapier
Pricing: Free plan available. Paid plans start at $29/month.
9. Getsitecontrol
Getsitecontrol is a simple but flexible popup builder that works for email signups, surveys, announcements, and more. It’s great if you want something that’s easy to set up and doesn’t require a lot of maintenance.
- Mobile-optimized popups and bars
- Target by behavior, location, and referral
- Includes basic analytics and scheduling
Pricing: Starts at $9/month. 7-day free trial.
10. Heyflow
Heyflow lets you build interactive flows for lead capture, signups, or onboarding. It’s more like a landing page builder, but you can use it in modal popups or embeds if you want something dynamic.
- Click-based flow builder with logic and conditions
- Pixel-perfect design control and animations
- Lead tracking and native form integrations
Pricing: Free trial available. Paid from €39/month.
Wrapping up
There’s no shortage of popup tools to choose from. Some are great for getting started quickly. Others are better suited for larger teams with more complex needs. The right choice depends on what you’re trying to do.
If you’re looking for more than just popups, and want a tool that can also handle gamified campaigns, smart forms, surveys, referrals, and even 1-to-1 targeting, Triggerbee is a strong alternative to OptinMonster.
Triggerbee is made for marketers who want to move fast, personalize their site, and run smart campaigns without asking developers for help. With built-in visitor tracking, CRM integrations, and zero-party data collection, everything stays in one place.
Try Triggerbee free for 14 days and see how it compares.