Unify your customer data across devices and channels

Put your customers in the center of your marketing. Use your customer data to personalize your website experience.

Or call us +468 410 360 50

What is an Identity Layer?

Triggerbee’s identity layer is the brain that lets you create audiences, connect anonymous website activity with identified contacts, and activate your behavior data to create personalized every step of your digital customer journey. 

Insights icon

Identity resolution

Unify your customer data across channels and devices in one single view

Skärm med formulär

Audience management

Define and manage audiences based on contact attributes and behavior


Data activation

Use your customer data to target offers and increase your conversion rate

How the identity layer works

1. Everything starts with identification...

When a visitor lands on your website, Triggerbee starts tracking their digital footprints and creates an anonymous customer profile. When they eventually identify themselves, you’ll know exactly who they are, what they have done before, and what they are interested in.

Person with forms and popups around

And when you know who your website visitors are, you can...


Personalize experiences

Create personalized experiences for your customers based on their previous activity and interests. No login required.

Growth bars

Increase conversions

Push high-intent users to buy using real-time triggers and conditions, and capture the email of hesitant users.


Increase engagement

When you know what your visitors are interested in, it’s easy to give them more of what they already want. 

Identity resolution

Know who your customers are and what they are interested in. Connect anonymous activity with identified profiles.

Blue dot

Cookieless identities

Triggerbee uses cookieless identities, so you can personalize the experience no matter which device or channel your customers come from.

Blue dot

No code or development required

Resolve identities without bothering your developers. Triggerbee monitors your existing web forms and traffic channels, so you can focus on creating better experiences.

Blue dot

Connect anonymous activity with identified contacts

Sync your customer data in Triggerbee with the marketing tools you already use.

Identity Resolution
Audience groups

Audience Management

Create, define, and manage audiences on your website just like in your favourite ESP or ad platform.

Blue dot

Create behavior-based segments

Develop audiences like "Big spenders" or "Abandoned cart within the last 30 days" and make it easy to target them with relevant offers.

Blue dot

100% First-party data

Triggerbee collects 100% first-party data, which mean you don't have to worry about ITP 2 or ad blockers preventing you from targeting your audience.

Data activation

Use the data you collect about your users to target them with relevant communication

Blue dot

Personalize onsite messages, offers and more

Use individual customer behavior or defined audiences for campaign targeting. Greet new visitors with a first-purchase discount, and "Big Spenders" with an upsell.

Blue dot

Keep your messages in sync

Sync your customer data in Triggerbee with the marketing tools you already use, so you can keep your messages in-sync across channels.

Triggerbee with apps around

Don't let your customers wait for a better experience

Over 74% of your customers expect a personalized online experience. Are you giving them what they expect? 

Request demo

Schedule a call with one of your advisors to see how Triggerbee can help you increase your website conversions and sales. 

Triggerbee Customers