Care Of Gerd Skincare Guide

79%
Completion Rate
87,9%
Clicks to recommended product

⚡ Key results

  • PARTNER CASE STUDY
This is only an overview of the full case study. You can read the full case study on extendmarketing.se.
Visit Extend Marketing

Challenge

c/o Gerd along with their marketing partners Extend Marketing wanted to guide customers online, just like in retail stores.

How they did it

Extend Marketing used Triggerbee to create a personalized skincare guide on their website – which asks 13 questions to create a customized routine. Customers got product tips based on their answers and also follow-ups with tailored communication. For example, if a customer is sensitive to fragrances, they only receive recommendations on fragrance-free products.

This resulted in a fantastic 79% completion rate for customers who started the quiz, and 87,9% continuing to the product page of the recommended product.

This campaign has both improved the customer experience and facilitated a longterm relationship between Care of Gerd and their customers.

Care Of Gerd Skincare Guide
Jimmy Gök

⚙️ Main Features Used

  • Triggerbee Form
  • Javascript trigger
  • Device variants

🎯 Targeting

  • Broad targeting
  • Desktop & Mobile users

Care Of Gerd Skincare Guide

"This is a reminder of how the power of data can bring a personal touch even in digital encounters."
Sebastian Nilsson Rundlöf
Co-founder of Extend Marketing

Care Of Gerd

Cosmetics

Domains

1

CRM

Rule

CMS

N/A

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