Apohem wanted to boost engagement and coupon redemption rates among their loyalty members.
How they did it
Apohem identified members with unredeemed coupons in their CRM, synchronized this data with Triggerbee, and created a specific audience in Triggerbee. They then designed a beautiful, targeted popup in Triggerbee, which was targeted to the CRM segment with unredeemed coupons. When members with unused coupons visited Apohem.se, they saw this popup, and it served as a gentle reminder of their active bonus checks which incentivised them to make purchases and redeem their rewards.