Felix Langlet

Felix is a self-taught marketer and the head of marketing at Triggerbee. He is specialized in SEO, content marketing, and copywriting. Outside of work, you can find him spending time with his family, listening to podcasts, or watching documentaries.

Split-screen graphic: lime-green left side with the Wisepops logo, blue right side with the Triggerbee logo, separated by a bold black “VS” badge in the center.

Wisepops vs Triggerbee: Which tool is best for you

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In this comparison, we’ll look at Wisepops vs Triggerbee, two of the top onsite marketing platforms for popups, targeting, and lead capture. If you’re searching for a Wisepops alternative, Triggerbee stands out with similar core features like drag-and-drop campaign design, A/B testing, and integrations—but with more advanced personalization options and CRM-level targeting. One key difference? […]

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Beyond retail logo

Beyond Retail

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Our consultants drive measurable growth in e-commerce and CRM with a data-driven approach. We optimize website conversion, CRM strategy, and marketing automation while providing hands-on support for campaign management, SEO, retention, and more. With deep digital expertise, we enhance customer lifetime value through strategic insights and execution. Our services cover analysis, strategy, implementation, and evaluation

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A set of illustrated weather forecast screens displaying different weather conditions and temperatures. Ideal for weather-based marketing strategies that tailor ads and promotions based on real-time weather data.

Weather-based marketing: What it is and how it works

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What is weather-based marketing?  Weather-based marketing is a strategy that uses local weather data to tailor ads, website content, and other marketing messages. One major advantage with using weather as a trigger is that you can use both temperature and weather conditions (rainy, sunny, cloudy, etc) to tailor your messages. Weather-based marketing is one of

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A promotional image showcasing a gamified 'Spin the wheel' campaign in the Triggerbee popup editor. The popup is displayed on a smartphone screen, featuring a colorful spin wheel with alternating sections labeled with discount percentages. The popup's heading reads 'Spin & Save,' and below it, users are prompted to enter their email to reveal their exclusive discount. A pink 'Spin the wheel' button is visible beneath the email input field. To the right of the phone, a dropdown labeled 'Audience targeting' is set to 'Frequent shoppers.' Below, four icons with descriptions highlight key features: the spin can start automatically or with sign-up, emails can be collected before or after spinning, emails must be verified before receiving a discount code, and the winning probability for each slice can be customized. The background is a soft gradient with playful, floating shapes.

The Ultimate Guide to Gamification Marketing

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What if you could get an almost instant 60% increase in customer engagement by gamifying your customer experience?   What Is Gamification Marketing? Gamification in marketing means using games, points, and rewards to engage customers. Instead of just saying “buy now” or relying on discounts, gamified marketing campaigns can tap into powerful psychological triggers. Here’s the

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A blueprint-style infographic titled 'The Anatomy of Spin The Wheel Popup Offers' by Triggerbee. The image illustrates key elements of an effective spin the wheel popup. A wheel is divided into multiple sections, showing different winning probabilities: a grand prize section labeled '25%' with a 5% chance to win, three smaller sections labeled '5%' with a 25% chance to win, and three sections labeled '0%', indicating a real chance of loss. The infographic highlights components such as 'Simple copy and rules' with example texts: 'Spin the wheel for a chance to win great discounts' and 'New prizes and rewards daily.' Additional notes point out 'Supporting prizes,' 'One grand prize,' and a 'Clear CTA' (Call to Action) button labeled 'Spin to win.

Spin the Wheel Popups: The Ultimate Hack for Explosive Growth

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Traditional discount popups are easy to ignore. Your customers either close them immediately or enter fake emails just to grab a coupon. Spin the Wheel popups change the game by introducing an interactive element that makes visitors want to engage. Instead of forcing a discount on users, this strategy turns the experience into a game.

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10 Valentines Marketing Ideas You Need to Try

10 Valentines Marketing Ideas You Need to Try

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Looking for some creative Valentines marketing ideas? Look no further. In this post you’ll learn 10 simple-to-use marketing strategies that you can use for Valentines or any other holiday: Engage visitors with the wheel of love Refer-a-friend (or refer-a-crush?) Offer gift cards for last-minute shoppers Use delivery date-deadlines Create gift guides Use Influencer Give VIP-Access

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