We’ve recently made some exciting updates to our software, focusing on automations and the integration of forms with your Customer Relationship Management (CRM) system. This update enhances both the user experience and your workflow efficiency. Here’s a brief overview of the update: Setting up automations in the campaign editor: Improved workflow for automation settings right […]
Welcome to the forefront of marketing trends in 2024! We’ll unravel the importance of staying up-to-date with trends, from their inception to widespread adoption, highlighting the everlasting flux and the necessity to adapt as our only constant. From general trends shaping the industry to laser-focused examples, we’ll guide you through the dynamic marketing world. Elevating
2023 will be remembered as the year when Artificial Intelligence (AI) moved from being a science fiction phenomenon to a tool that anyone can use. E-commerce is no exception in this context. Today’s AI tools offer multiple ways to improve and simplify Google optimization for your e-commerce business. In this article, we show how to
To get started with A/B testing, or split testing as it sometimes is referred as, you must also come up with your first test or experiment. But, to say the least, it can be easier said than done. Are you going to test messages against customers or new visitors? Headings or button text? Color or
30+ things you should A/B-test to increase conversions Read More »
It’s in the nature of the salesperson to crave new customers. It’s a trait that becomes solidified during the terrifying startup phase and never quite goes away. You start from nothing, looking out upon a world of strangers with the disposable income to make your dream a reality — and only by convincing them of
How To Create Better Retention Campaigns For Your Ecommerce Brand Read More »
To scale your business, as an entrepreneur, you need to know how to market your products and services effectively. There might be challenges down the road, but growth is possible as long as you use the best growth hacking tactics. To reach a massive audience, you need to adopt various growth hacking strategies. Although most
9 Powerful Growth Hacking Strategies for eCommerce Businesses Read More »
For every dollar you spend on email marketing, you can earn a revenue of $44. Given this high conversion rate, it’s no wonder why most marketers invest in this channel. Apart from being an effective revenue-generator, email marketing also allows businesses to connect with prospects on a more personal level. Plus, it’s highly accessible. Whether
4 Steps to Creating Email Marketing Campaigns That Will Boost Your ROI Read More »
In recent years, we have seen a growing number of B2B marketers embrace account-based marketing (ABM) as one of the leading B2B lead generation strategies. A big part of its growth is that ABM is the perfect strategy for wading into slowly over time. It doesn’t require a full commitment initially, but most companies that
Why Account-Based Marketing Stands Above other B2B Lead Generation Strategies Read More »
We live in an automated world, and businesses are constantly finding new ways for automation to reshape areas of their business that had previously been accomplished by hand. A.I. is transforming the way that marketing and sales tasks and strategies are handled, allowing companies to provide a personalized experience that results in a better trip
How to Use Automation to Increase Your B2B Sales Leads Read More »
Running an excellent sales program is mission critical to any business. Every owner is aware of this – but in recent times, it’s become almost impossible to dedicate the time and energy it takes to act on that knowledge. Personal contact, great customer service, consistent follow-up, and getting a “feel” for the market almost sound
6 Sales Automation Tools To Keep Your Pipeline Filled Read More »