Bubblerooms Pre-launch Popup

>40%
Popup signup rate
>2%
Landing page signup rate
2x
More than 2x VIP signups compared to other collabs.

⚡ Key results

Challenge
Bubbleroom had an upcoming design collaboration together with influencer Lovisa “Lojsan” Wallin. To maximize their results, they wanted to do a pre-launch campaign to get people signed up to be the first ones to buy something from the coming release.

How they did it
Bubbleroom created two campaigns for this launch. Both campaigns were scheduled to start ~2 weeks before launch and end the day before.

  • Campaign 1 was an embedded form right on the landing page.
  • Campaign 2 was a pop-up that had a countdown to the release.
Felix Langlet
Felix Langlet

Felix is a self-taught marketer and the head of marketing at Triggerbee. He is specialized in SEO, content marketing, and copywriting. Outside of work, you can find him spending time with his family, listening to podcasts, or watching documentaries.

⚙️ Main Features Used

  • Countdown timer
  • Email form field
  • Teaser

🎯 Targeting

  • Broad targeting

Bubblerooms Pre-launch Popup

"We've seen a 100% increase in the number of customers who signed up for the VIP launch today compared to our previous launch." (Quote from ehandel.se)
Ville Kangasmuukko
CEO, Bubbleroom

Bubbleroom

Fashion and Apparel

Domains

1 Country

CRM

Voyado

CMS

Geins