Challenge
Cellbes wanted to offer early access for their loyal members.
How they did it
They created a Black Week-themed Triggerbee popup with a button linked to the landing page of the Black Week sale. To make it even more personalized and targeted, they created variants for each of their three Voyado audiences (loyalty level 1-3).
The response rate for this campaign was almost 35%, with over 5000 clicks leading to their Black Week sale.