Triggerbee featured in the Top 500 Fastest-Growing SaaS Companies by Latka Triggerbee has seen major growth in the past few years and we’re happy to feature as one of the Top 500 Fastest-Growing SaaS Companies by Latka. Since Triggerbee’s inception in 2015, the company has changed from focusing on B2B lead generation to offering an …
Triggerbee featured in the Top 500 Fastest-Growing SaaS Companies by Latka Read More »
“Personalization is especially effective at driving repeat engagement and loyalty over time. Recurring interactions create more data from which brands can design ever-more relevant experiences—creating a flywheel effect that generates strong, long-term customer lifetime value and loyalty.”
– McKinsey
To get started with A/B testing, or split testing as it sometimes is referred as, you must also come up with your first test or experiment. But, to say the least, it can be easier said than done. Are you going to test messages against customers or new visitors? Headings or button text? Color or …
30+ things you should A/B-test to increase conversions Read More »
To scale your business, as an entrepreneur, you need to know how to market your products and services effectively. There might be challenges down the road, but growth is possible as long as you use the best growth hacking tactics. To reach a massive audience, you need to adopt various growth hacking strategies. Although most …
9 Powerful Growth Hacking Strategies for eCommerce Businesses Read More »
For every dollar you spend on email marketing, you can earn a revenue of $44. Given this high conversion rate, it’s no wonder why most marketers invest in this channel. Apart from being an effective revenue-generator, email marketing also allows businesses to connect with prospects on a more personal level. Plus, it’s highly accessible. Whether …
4 Steps to Creating Email Marketing Campaigns That Will Boost Your ROI Read More »
In an increasingly digital and customer-centric world, your ability to collect and use customer data to shape and personalize customer interactions is becoming more important than ever. Personalization, when done right, can deliver incredible value for both your business and your customers. In fact, over 74% of your customers expect a personalized online experience. Yet, most businesses are …
Getting Ready for Personalization – 3 Challenges (and their solutions) Read More »
In recent years, we have seen a growing number of B2B marketers embrace account-based marketing (ABM) as one of the leading B2B lead generation strategies. A big part of its growth is that ABM is the perfect strategy for wading into slowly over time. It doesn’t require a full commitment initially, but most companies that …
Why Account-Based Marketing Stands Above other B2B Lead Generation Strategies Read More »
We live in an automated world, and businesses are constantly finding new ways for automation to reshape areas of their business that had previously been accomplished by hand. A.I. is transforming the way that marketing and sales tasks and strategies are handled, allowing companies to provide a personalized experience that results in a better trip …
How to Use Automation to Increase Your B2B Sales Leads Read More »
Running an excellent sales program is mission critical to any business. Every owner is aware of this – but in recent times, it’s become almost impossible to dedicate the time and energy it takes to act on that knowledge. Personal contact, great customer service, consistent follow-up, and getting a “feel” for the market almost sound …
6 Sales Automation Tools To Keep Your Pipeline Filled Read More »
When was the last time that you bought a product right after laying eyes on it, without conducting any further research? That would be a very rare thing for most people. The only products that we buy in that way are products from companies that we know and trust or have been anticipating. Most customers …
What Content Should You Create in Each Stage of The B2B Marketing Funnel? Read More »