Challenge
CLN Athletics wanted to gain new subscribers in the lead-up to Black Week.
How they did it
They created a Black Week-themed Triggerbee popup with a signup form. To gain early access to the Black Week sale, unidentified visitors were asked for an email address and also a phone number (optional choice). Meanwhile, identified visitors got a variant that only asked for the phone number.
Challenge
Skinroller wanted to use Triggerbee to create more effective influencer marketing.
How they did it
They created an influencer-themed popup campaign for a more relevant cross-channel experience. Since the influencer in this case (Kenza) came from Instagram, the transition between that platform and Skinroller’s website was not entirely seamless. The influencer links led to a category page, instead of a specific product page.
The solution was to build an onsite campaign similar to a chat box, with a greeting to the visitor. This created a much better and more personalized experience for the customer. The result of this tactic? Over 20% average CTR.
Challenge
Dunken wanted to personalize the experience for returning visitors based on gender selection.
How they did it
To personalize the experience for returning visitors, they created a personalized banner on the homepage.
First-time visitors saw a banner with two buttons leading to the men’s and women’s clothing sections. Depending on which category they chose, they’d see a customized banner the next time they landed on the homepage, with buttons leading to different categories from the men’s or women’s range.
Challenge
Frank Dandy’s goal for Halloween was to increase purchases by offering a 50% discount code.
How they did it
During Halloween, visitors got a spooky surprise on their website. Frank Dandy used Triggerbee to create a Halloween-themed fullscreen campaign with the aim of increasing purchases.
With a staggering result of ~40% copied discount codes, they managed to strike the balance between having a big creative campaign, and still keeping the site user-friendly. Out of the copied codes, ~20% of those were actually used to purchase products on their site.
Challenge
Nudge customers to complete their purchase, while getting more information on pet types.
How they did it
Visitors who are about to leave the checkout and have not provided pet type details before, get an exit-intent popup. If you fill in the form, you get a discount to use when proceeding with the purchase.
This allows them to nudge shoppers closer to a completed purchase, while collecting zero-party data used to provide more relevant communication and offers in the future.
Challenge
Enriching their customer profiles with information on pet types.
How they did it
Users coming from an email campaign, without having provided details on pets, get to see a popup asking them to fill in pet types. Collecting this type of zero-party data allows them to provide more relevant communication and offers for visitors.
Challenge
ESSNCE wanted to help inspire their visitors with a perfume guide and collect valuable zero-party data.
How they did it
They made an embedded form in Triggerbee, with two paths to select for the visitor:
A) Select a brand for inspiration
B) Get help finding a product by filling out a form.
Choosing a brand will take you to a product page, with an ESSNCE perfume inspired by said brand. Filling out the form, results in sharing preferences with ESSNCE for more relevant recommendations.
Challenge
Nordic Nest wanted to encourage unregistered users to become members during Black Week.
How they did it
They made a Black Week-themed popup in Triggerbee, which pushed visitors to the signup page. By targeting non-members on the site with the Black Week registration offer (500 bonus points), they were able to direct thousands of visitors to the signup page to become new members.
Challenge
Jula wanted to increase the amount of participants on their social media contest through their website.
How they did it
They used a popup on their website designed to capture visitors’ attention and explain the contest rules. This popup featured a button that linked directly to their Instagram page, where the contest was held. The campaign was only aimed at mobile users and helped them boost contest participation and, as a result, expanded Jula’s Instagram following.
Challenge
Nudient wanted to help their visitors find the right product (phone case) for the right device.
How they did it
They made a device-selection popup in Triggerbee with a dropdown for the device model. The popup shows up instantly on the startpage. When you enter your preferred device, it filters and sorts the products by phone model and helps visitors by letting them browse only products that fit their device correctly.
💡 Note: The dropdown within Nudient’s Triggerbee popup has been customized to function as a filter selector. This means that when you choose an option from the dropdown, the corresponding option in Nudient’s original filtering system will also be selected. This customization is achieved through custom JavaScript.