We are a digital marketing agency that specializes in e-commerce. Our focus is to combine marketing channels such as Google Ads, Meta Ads, email marketing, and marketing automation to create a personalized marketing strategy from start to finish. We aim to tailor the marketing to each customer’s unique needs and preferences.
Challenge
During Easter, Flowlife wanted to gather email signups through an engaging Easter-themed onsite campaign.
How they did it
Customers and visitors were able to take part in a digital egg hunt on Flowlife’s website. Flowlife used Triggerbee to create two separate campaigns, one for mobile and another for desktop, where participants would search for eggs hidden across the website (embedded).
Only by signing up with your email address, did you gain access to the hunt. Every egg contained a clue about the next one and the participants were also registered for a raffle, with a Flowlife product of their choosing as the prize.
The results of these campaigns were 10.83% on the desktop campaign and 6.41% on mobile.
Flowlife also arranged a more traditional egg hunt, with 6 eggs hidden around Stockholm containing training & recovery products. Hints about the eggs’ whereabouts were shared on the Instagram account.
Challenge
Engaging club members and rewarding loyalty using raffles.
How they did it
With the help of Triggerbee Onsite Campaigns, visitors are greeted with a campaign where they can enter their email to be a part of the raffle. If they win, the customer service team is automatically notified about the winner and will send out the gift card.
This has resulted in a very high engagement with an average of 65% participation. Because of the many members going to the website, this has also increased the deliverability of Moomin Newsletters.
Still curious about All Things Commerce’s personalization efforts? Read our big case on Moomin.
Challenge
Breakit launched niche newsletters and wanted to collect new preferences from current users.
How they did it
They launched a Triggerbee form to collect preferences for their new niche newsletters, only visible to logged-in users. This allowed them to update customer profiles for more accurately targeted newsletters.
Challenge
Cellbes wanted to engage existing members using a contest.
How they did it
They placed an embedded quiz form on the logged-in profile view, to have members participate and enter the contest. By also asking for the email address again when submitting the form, they could make sure that they had the correct email address.
Challenge
Affärsvärlden wanted to increase their subscriptions by pushing their First month-offer.
How they did it
They launched a Triggerbee panel campaign to lead interested non-subscribers to the subscription signup flow.
Challenge
Jula wanted to gauge customer satisfaction during the purchasing process.
How they did it
They placed a Triggerbee survey in the Checkout to gauge customer satisfaction, by asking the shopper to rate their experience from “disappointing” to “awesome”, leading to hundreds of responses (and counting).
Challenge
CLN Athletics wanted to gain new subscribers in the lead-up to Black Week.
How they did it
They created a Black Week-themed Triggerbee popup with a signup form. To gain early access to the Black Week sale, unidentified visitors were asked for an email address and also a phone number (optional choice). Meanwhile, identified visitors got a variant that only asked for the phone number.
Challenge
Skinroller wanted to use Triggerbee to create more effective influencer marketing.
How they did it
They created an influencer-themed popup campaign for a more relevant cross-channel experience. Since the influencer in this case (Kenza) came from Instagram, the transition between that platform and Skinroller’s website was not entirely seamless. The influencer links led to a category page, instead of a specific product page.
The solution was to build an onsite campaign similar to a chat box, with a greeting to the visitor. This created a much better and more personalized experience for the customer. The result of this tactic? Over 20% average CTR.
Challenge
Dunken wanted to personalize the experience for returning visitors based on gender selection.
How they did it
To personalize the experience for returning visitors, they created a personalized banner on the homepage.
First-time visitors saw a banner with two buttons leading to the men’s and women’s clothing sections. Depending on which category they chose, they’d see a customized banner the next time they landed on the homepage, with buttons leading to different categories from the men’s or women’s range.