This guide covers 10 alternatives to OptinMonster that offer better usability, deeper personalization, and more flexibility for growing teams.

You might start out using OptinMonster because it’s affordable and easy to get live quickly. It’s well-known for its popup builder and offers a lot of display rules and templates. Especially if you’re running basic list-building campaigns.

But once you start launching more advanced campaigns, working across multiple brands or domains, or trying to personalize the experience based on real customer data, you might find yourself running into limitations.

1. No free trial, and a clunky first-time experience

OptinMonster doesn’t offer a free trial, so you need to pay upfront before you even know if it’s the right fit. And once you’re inside, the learning curve can feel steep. The visual editor isn’t as intuitive as it looks in demos, and some users report that creating or updating campaigns takes more time than expected — especially for first-time users or teams moving fast.

2. Limited personalization and user-level targeting

OptinMonster gives you a wide range of display triggers, but when it comes to true personalization — like showing different content to known users, loyalty members, or CRM segments — it falls short. There’s no built-in concept of user profiles or session-level behavior across visits. You can trigger based on URLs and basic conditions, but deeper targeting often requires custom workarounds.

3. Basic campaign types, no real interactivity

OptinMonster does popups, floating bars, and slide-ins well. But if you want to go further — with quizzes, surveys, embedded forms, referral blocks, or gamified campaigns — you’ll likely need to stitch together additional tools. For teams that want one place to manage all onsite engagement, this can become a bottleneck.

That’s why we put together this list of OptinMonster alternatives, to help you find a platform that gives you more control, stronger targeting, and a better overall experience from day one.

Top 10 Alternatives to OptinMonster

Tool Key Features Pricing
Triggerbee All in one CRO platform for websites. Popups, forms, surveys, gamification, referral tools – all in one. Free trial available. From €39/month
ConvertFlow Build popups, sticky bars, quizzes, and forms with built-in personalization and targeting rules. Free plan available. Paid from $99/month
Sleeknote Lead generation and survey tool with customizable popups, A/B testing, and ecommerce targeting. Starts at $49/month. Free trial available.
OptiMonk Popup builder for lead capture, product recommendations, and surveys with advanced targeting. Free plan available. Paid from $39/month
Poptin Popup and form builder with templates, drag-and-drop editing, and triggers like exit-intent and scroll depth. Free plan available. Paid from $25/month
Typeform Conversational form builder with logic jumps and one-question-at-a-time interface. Can be used in popups or embeds. Free plan available. Paid from $21/month (billed annually)
Klaviyo Forms Popup and embedded signup forms for ecommerce. Fully connected to Klaviyo lists, segments, and flows. Included with Klaviyo. Free up to 250 contacts.
Hello Bar Simple tool for top bars, popups, and slide-ins to collect emails or drive traffic to key pages. Good for quick announcements. Free plan available. Paid from $49/month
Getsitecontrol All-in-one popup builder for email capture, surveys, exit popups, and announcements. Easy to set up and use. Starts at $9/month. 7-day free trial.
Heyflow Interactive flow builder for forms, quizzes, and funnels. No-code design, logic rules, tracking, and native embeds. Free trial available. Paid from €39/month

1. Triggerbee

Triggerbee's homepage

Triggerbee is an all-in-one popup, survey, and referral platform that helps businesses turn anonymous website visitors into leads and customers. Pricing starts at €39/month.

It’s built for marketers who want to launch high-converting website campaigns fast. Like email signup forms, discount popups, interactive surveys, gamified promotions, and full-blown referral programs in one single software.

Whether you’re an agency generating leads, a multi-national ecommerce store boosting conversions, or a publisher engaging readers, Triggerbee gives you the tools to capture data, personalize offers, and drive action.

Unlike most popup tools like OptinMonster, Sleeknote, or Wisepops, Triggerbee also includes built-in analytics and identity resolution, so you can tie every click and form submission to real people and real results.

Triggerbee is an all-in-one conversion toolkit for your website

Triggerbee replaces 4–5 separate tools by combining forms, surveys, popups, gamification, and referral marketing into a single platform.

Instead of juggling multiple subscriptions and syncing data across tools, Triggerbee gives you everything you need to convert, engage, and retain visitors — in one place.

  • Forms for email, lead gen, and SMS
  • Promotions like coupon bars, banners, and time-sensitive offers
  • Surveys like NPS, CSAT, smileys, and thumbs up/down
  • Gamification like spin-to-win, quizzes, and memory games
  • Referral marketing as a specific block and feature

If you tried to assemble this stack from separate vendors, you’d easily be paying over $500/month. Just Hotjar surveys alone cost €64/month, ReferralCandy starts at $59/month plus a 3.5% commission, and a popup tool with gamification adds ~€80/month.

That’s before you’ve even added full analytics, targeting logic, or referral rules. Triggerbee brings it all together, with unified analytics, targeting, gamification, and branded settings, starting at just €39/month.

Intuitive drag and drop editor

Triggerbee campaign editor with a live preview of a multi-purpose popup featuring a newsletter signup and CSAT survey. The popup offers a 10% discount for new subscribers and collects user feedback with smiley ratings. Demonstrates Triggerbee’s flexible layout system, survey integration, and personalized design tools — ideal for brands seeking a powerful alternative to Optimonk, Wisepops, Sleeknote, Optinmonster, Justuno, and Klaviyo.

Triggerbee’s drag and drop editor lets you build anything from simple forms to gamified popups with zero code.

Triggerbee’s editor lets you build personalized campaigns visually without ever touching code. You can add anything from simple forms to interactive games like spin-to-win, along with survey ratings, discount codes, and referral modules.

Every design block is customizable: layout, size, spacing, and even fonts and colors. The editor gives you full control over campaign steps and user flow, so you can guide visitors from impression to action without any developer help.

Advanced targeting

Triggerbee audience and session targeting conditions, demonstrating advanced targeting features and more granular targeting capabilities compared to Optimonk, Wisepops, Sleeknote and Poptin.

Triggerbee offers over 40 built-in targeting rules that let you target your campaigns based on CRM tags, user behavior, referral source, location, device type, and even the local weather.

You can combine dozens of conditions like ‘has purchased before’, ‘viewed product page twice’, or ‘came from Facebook ad’ and trigger specific content based on who they are and what they’ve done.

This level of granularity means you can run highly targeted and tailored campaigns without needing a separate CDP or analytics platform.

Best-in-class reporting and analytics

Comprehensive view of the Triggerbee analytics dashboard showing visitor behavior, campaign performance, and revenue attribution. Includes metrics like total assisted sales, funnel drop-off, segment performance, NPS/CSAT scores, and individual visitor journeys. Highlights how Triggerbee provides deep onsite insights beyond standard form and conversion tracking.

Triggerbee’s analytics dashboard ties every campaign to real outcomes like clicks, signups, and revenue.

Triggerbee’s analytics track everything from first impression to final conversion. You’ll see how many people saw your campaign, clicked it, signed up, and whether they purchased. And everything is tied to a real user.

The built-in dashboards let you connect the dots between your campaigns and revenue, so you can prove what’s working and double down on it.

All data is tracked down to the visitor level, so you can even see who converted in which campaign.

Triggerbee identifies your website visitors

Triggerbee connects anonymous visitor data with real people once they submit a form or click an email.

Most popup tools use cookies and anonymous session data for triggering and targeting forms and popups. Triggerbee identifies the actual people who visits and revisits your website.

Once a visitor submits a Triggerbee form or clicks through in your newsletter, Triggerbee knows who they are and you have the ability to:

  • Show or hide offers based on signup history
  • Recognize and personalize for returning users
  • Prevent abuse with built-in email verification; for example, blocking repeat coupon claims

Whether you’re in B2B or B2C, Triggerbee helps you turn anonymous traffic into qualified leads and loyal customers.

Pros and Cons

Pros

  • All-in-one suite for lead generation, email capture, visitor engagement, and customer feedback
  • Built-in CRM and ESP integrations
  • Strong personalization and data targeting
  • True design control with brand styles
  • Swedish company with strong support

Cons

  • No forever-free plan
  • May take longer to master than simple popup tools

Pricing

Triggerbee’s pricing Starts at €39/month for up to 50k page views (~16k sessions) / month. Pro plan includes all features and up to 250k page views. Enterprise options are available with higher scale and support.

2. ConvertFlow

Convertflow - a great alternative to optimonk

ConvertFlow is a full-featured platform for popups, sticky bars, surveys, and landing pages. It’s made for marketers who want to personalize content and launch campaigns based on user behavior.

  • Visual builder with templates and custom blocks
  • Personalization based on tags, pages, or UTM
  • Built-in email and CRM integrations

Pricing: Free plan available. Paid from $99/month.

Sleeknote

Sleeknote homepage

Sleeknote is a popup builder designed for ecommerce brands that want to grow their email list, promote offers, and guide visitors without hurting the shopping experience. It’s built to be easy to use and flexible when it comes to styling your campaigns.

  • Customizable popups, slide-ins, and banners for desktop and mobile
  • Built-in A/B testing and performance tracking
  • Integrates with most email platforms and ecommerce tools

Pricing: Starts at $49/month. Free trial available.

OptiMonk

Optimonks homepage

OptiMonk is a popup and onsite messaging tool that helps businesses grow their email lists and promote offers without hurting the user experience. It’s built mainly for ecommerce, but also supports use cases like surveys, product recommendations, and lead capture for content.

  • Popup builder with exit-intent, time delay, scroll depth, and targeting rules
  • Templates for product highlights, discount codes, and newsletter signup
  • Integrates with email platforms and ecommerce tools like Shopify and WooCommerce

Pricing: Free plan available. Paid plans start at $39/month.

5. Poptin

Poptins homepage

Poptin helps small and mid-sized businesses create popups, forms, and bars that convert. It has a quick setup process and includes templates for different goals like email capture or cart abandonment.

  • Exit-intent, scroll, and time-based triggers
  • Multiple form types including slide-ins and overlays
  • Integrates with Shopify, HubSpot, Mailchimp, and more

Pricing: Free plan available. Paid from $25/month.

6. Typeform

Typeform homepage

Typeform is a clean, user-friendly form builder that asks one question at a time. While it’s not a dedicated popup tool, you can embed Typeform in modals or use it as a lead gen quiz.

  • Logic jumps and personalized flows
  • Integrates with CRMs and marketing tools
  • Good for surveys, feedback, and lead forms

Pricing: Free plan available. Paid from $21/month (billed annually).

7. Klaviyo Forms

Kklaviyo's onsite forms

If you’re using Klaviyo for email, their built-in forms are a simple way to grow your list. You can create popups and embeds that feed directly into your Klaviyo automations and segments.

  • Popup and embedded form builder
  • Built-in targeting by behavior or URL
  • Syncs with Klaviyo lists and flows

Pricing: Included with Klaviyo. Free up to 250 contacts.

8. Hello Bar

Hellobar homepage

HelloBar is a simple tool for creating top bars, popups, and slide-ins that help you grow your email list or drive visitors to important pages. It’s designed for quick announcements, lead capture, and site-wide CTAs without much setup.

  • Easy-to-launch top bars, modals, and slide-ins
  • Targeting by URL, device, traffic source, and more
  • Integrates with tools like Mailchimp, Klaviyo, and Zapier

Pricing: Free plan available. Paid plans start at $29/month.

9. Getsitecontrol

Getsitecontrol

Getsitecontrol is a simple but flexible popup builder that works for email signups, surveys, announcements, and more. It’s great if you want something that’s easy to set up and doesn’t require a lot of maintenance.

  • Mobile-optimized popups and bars
  • Target by behavior, location, and referral
  • Includes basic analytics and scheduling

Pricing: Starts at $9/month. 7-day free trial.

10. Heyflow

Heyflow homepage

Heyflow lets you build interactive flows for lead capture, signups, or onboarding. It’s more like a landing page builder, but you can use it in modal popups or embeds if you want something dynamic.

  • Click-based flow builder with logic and conditions
  • Pixel-perfect design control and animations
  • Lead tracking and native form integrations

Pricing: Free trial available. Paid from €39/month.

Wrapping up

There’s no shortage of popup tools to choose from. Some are great for getting started quickly. Others are better suited for larger teams with more complex needs. The right choice depends on what you’re trying to do.

If you’re looking for more than just popups, and want a tool that can also handle gamified campaigns, smart forms, surveys, referrals, and even 1-to-1 targeting, Triggerbee is a strong alternative to OptinMonster.

Triggerbee is made for marketers who want to move fast, personalize their site, and run smart campaigns without asking developers for help. With built-in visitor tracking, CRM integrations, and zero-party data collection, everything stays in one place.

Try Triggerbee free for 14 days and see how it compares.

This guide covers 10 alternatives to Wisepops that offer more flexibility, deeper targeting, and stronger personalization. You might start out using Wisepops because it’s quick to set up and easy to customize. It’s a strong tool for basic popups, banners, and announcements, especially if you’re running short-term campaigns or seasonal offers.

But if your team starts managing multiple brands, launching advanced campaigns, or trying to personalize the onsite experience, Wisepops might not keep up. It works well for simple use cases, but can fall short when things get more complex.

1. Limited flexibility with campaign types

Wisepops works great for banners and popups. But when you want to build more dynamic campaigns such as referral signups, interactive quizzes, or embedded loyalty nudges, you might find yourself looking for workarounds. Some formats just aren’t supported natively.

2. Targeting is good, but not CRM-level smart

You can target based on visit behavior, but if you want to go deeper like targeting returning members, segments from your ESP, or customers with unused discounts it could get tricky. You’ll need manual workarounds or custom code to connect your data.

3. No built-in personalization or user profiles

Wisepops doesn’t track visitors across sessions in a meaningful way. If you want to personalize content based on who someone is, not just what page they’re on, you’ll need another layer of tooling or a platform that includes that out of the box.

Top 10 alternatives to Wisepops

Tool Key Features Pricing
Triggerbee All in one CRO platform for websites. Popups, forms, surveys, gamification, referral tools – all in one. Free trial available. From €39/month
ConvertFlow Build popups, sticky bars, quizzes, and forms with built-in personalization and targeting rules. Free plan available. Paid from $99/month
Sleeknote Lead generation and survey tool with customizable popups, A/B testing, and ecommerce targeting. Starts at $49/month. Free trial available.
OptiMonk Popup builder for lead capture, product recommendations, and surveys with advanced targeting. Free plan available. Paid from $39/month
Poptin Popup and form builder with templates, drag-and-drop editing, and triggers like exit-intent and scroll depth. Free plan available. Paid from $25/month
Typeform Conversational form builder with logic jumps and one-question-at-a-time interface. Can be used in popups or embeds. Free plan available. Paid from $21/month (billed annually)
Klaviyo Forms Popup and embedded signup forms for ecommerce. Fully connected to Klaviyo lists, segments, and flows. Included with Klaviyo. Free up to 250 contacts.
OptinMonster Popular popup tool with campaign types like lightboxes, floating bars, and gamified wheels. Built-in A/B testing and behavior targeting. Starts at $16/month (billed annually). No free plan.
Getsitecontrol All-in-one popup builder for email capture, surveys, exit popups, and announcements. Easy to set up and use. Starts at $9/month. 7-day free trial.
Heyflow Interactive flow builder for forms, quizzes, and funnels. No-code design, logic rules, tracking, and native embeds. Free trial available. Paid from €39/month

1. Triggerbee

Triggerbee's homepage

Triggerbee is an all-in-one popup, survey, and referral platform that helps businesses turn anonymous website visitors into leads and customers. Pricing starts at €39/month.

It’s built for marketers who want to launch high-converting website campaigns fast. Like email signup forms, discount popups, interactive surveys, gamified promotions, and full-blown referral programs — in one single software.

Whether you’re a B2B brand generating leads, an ecommerce store boosting conversions, or a publisher engaging readers, Triggerbee gives you the tools to capture data, personalize offers, and drive action.

Unlike most popup tools like Sleeknote, Optimonk, or Wisepops, Triggerbee also includes built-in analytics and identity resolution, so you can tie every click and form submission to real people and real results.

Triggerbee is an all-in-one conversion toolkit for your website

Triggerbee replaces 4–5 separate tools by combining forms, surveys, popups, gamification, and referral marketing into a single platform.

Instead of juggling multiple subscriptions and syncing data across tools, Triggerbee gives you everything you need to convert, engage, and retain visitors — in one place.

  • Forms for email, lead gen, and SMS
  • Promotions like coupon bars, banners, and time-sensitive offers
  • Surveys like NPS, CSAT, smileys, and thumbs up/down
  • Gamification like spin-to-win, quizzes, and memory games
  • Referral marketing as a specific block and feature

If you tried to assemble this stack from separate vendors, you’d easily be paying over $500/month. Just Hotjar surveys alone cost €64/month, ReferralCandy starts at $59/month plus a 3.5% commission, and a popup tool with gamification adds ~€80/month.

That’s before you’ve even added full analytics, targeting logic, or referral rules. Triggerbee brings it all together, with unified analytics, targeting, gamification, and branded settings, starting at just €39/month.

Intuitive drag and drop editor

Triggerbee campaign editor with a live preview of a multi-purpose popup featuring a newsletter signup and CSAT survey. The popup offers a 10% discount for new subscribers and collects user feedback with smiley ratings. Demonstrates Triggerbee’s flexible layout system, survey integration, and personalized design tools — ideal for brands seeking a powerful alternative to Optimonk, Wisepops, Sleeknote, Optinmonster, Justuno, and Klaviyo.

Triggerbee’s drag and drop editor lets you build anything from simple forms to gamified popups with zero code.

Triggerbee’s editor lets you build personalized campaigns visually without ever touching code. You can add anything from simple forms to interactive games like spin-to-win, along with survey ratings, discount codes, and referral modules.

Every design block is customizable: layout, size, spacing, and even fonts and colors. The editor gives you full control over campaign steps and user flow, so you can guide visitors from impression to action without any developer help.

Advanced targeting

Triggerbee audience and session targeting conditions, demonstrating advanced targeting features and more granular targeting capabilities compared to Optimonk, Wisepops, Sleeknote and Poptin.

Triggerbee offers over 40 built-in targeting rules that let you target your campaigns based on CRM tags, user behavior, referral source, location, device type, and even the local weather.

You can combine dozens of conditions like ‘has purchased before’, ‘viewed product page twice’, or ‘came from Facebook ad’ and trigger specific content based on who they are and what they’ve done.

This level of granularity means you can run highly targeted and tailored campaigns without needing a separate CDP or analytics platform.

Best-in-class reporting and analytics

Comprehensive view of the Triggerbee analytics dashboard showing visitor behavior, campaign performance, and revenue attribution. Includes metrics like total assisted sales, funnel drop-off, segment performance, NPS/CSAT scores, and individual visitor journeys. Highlights how Triggerbee provides deep onsite insights beyond standard form and conversion tracking.

Triggerbee’s analytics dashboard ties every campaign to real outcomes like clicks, signups, and revenue.

Triggerbee’s analytics track everything from first impression to final conversion. You’ll see how many people saw your campaign, clicked it, signed up, and whether they purchased. And everything is tied to a real user.

The built-in dashboards let you connect the dots between your campaigns and revenue, so you can prove what’s working and double down on it.

All data is tracked down to the visitor level, so you can even see who converted in which campaign.

Triggerbee identifies your website visitors

Triggerbee connects anonymous visitor data with real people once they submit a form or click an email.

Most popup tools use cookies and anonymous session data for triggering and targeting forms and popups. Triggerbee identifies the actual people who visits and revisits your website.

Once a visitor submits a Triggerbee form or clicks through in your newsletter, Triggerbee knows who they are and you have the ability to:

  • Show or hide offers based on signup history
  • Recognize and personalize for returning users
  • Prevent abuse with built-in email verification; for example, blocking repeat coupon claims

Whether you’re in B2B or B2C, Triggerbee helps you turn anonymous traffic into qualified leads and loyal customers.

Pros and Cons

Pros

  • All-in-one suite for lead generation, email capture, visitor engagement, and customer feedback
  • Built-in CRM and ESP integrations
  • Strong personalization and data targeting
  • True design control with brand styles
  • Swedish company with strong support

Cons

  • No forever-free plan
  • May take longer to master than simple popup tools

Pricing

Triggerbee’s pricing Starts at €39/month for up to 50k page views (~16k sessions) / month. Pro plan includes all features and up to 250k page views. Enterprise options are available with higher scale and support.

2. ConvertFlow

Convertflow - a great alternative to optimonk

ConvertFlow is a full-featured platform for popups, sticky bars, surveys, and landing pages. It’s made for marketers who want to personalize content and launch campaigns based on user behavior.

  • Visual builder with templates and custom blocks
  • Personalization based on tags, pages, or UTM
  • Built-in email and CRM integrations

Pricing: Free plan available. Paid from $99/month.

Sleeknote

Sleeknote homepage

Sleeknote is a popup builder designed for ecommerce brands that want to grow their email list, promote offers, and guide visitors without hurting the shopping experience. It’s built to be easy to use and flexible when it comes to styling your campaigns.

  • Customizable popups, slide-ins, and banners for desktop and mobile
  • Built-in A/B testing and performance tracking
  • Integrates with most email platforms and ecommerce tools

Pricing: Starts at $49/month. Free trial available.

OptiMonk

Optimonks homepage

OptiMonk is a popup and onsite messaging tool that helps businesses grow their email lists and promote offers without hurting the user experience. It’s built mainly for ecommerce, but also supports use cases like surveys, product recommendations, and lead capture for content.

  • Popup builder with exit-intent, time delay, scroll depth, and targeting rules
  • Templates for product highlights, discount codes, and newsletter signup
  • Integrates with email platforms and ecommerce tools like Shopify and WooCommerce

Pricing: Free plan available. Paid plans start at $39/month.

5. Poptin

Poptins homepage

Poptin helps small and mid-sized businesses create popups, forms, and bars that convert. It has a quick setup process and includes templates for different goals like email capture or cart abandonment.

  • Exit-intent, scroll, and time-based triggers
  • Multiple form types including slide-ins and overlays
  • Integrates with Shopify, HubSpot, Mailchimp, and more

Pricing: Free plan available. Paid from $25/month.

6. Typeform

Typeform homepage

Typeform is a clean, user-friendly form builder that asks one question at a time. While it’s not a dedicated popup tool, you can embed Typeform in modals or use it as a lead gen quiz.

  • Logic jumps and personalized flows
  • Integrates with CRMs and marketing tools
  • Good for surveys, feedback, and lead forms

Pricing: Free plan available. Paid from $21/month (billed annually).

7. Klaviyo Forms

Kklaviyo's onsite forms

If you’re using Klaviyo for email, their built-in forms are a simple way to grow your list. You can create popups and embeds that feed directly into your Klaviyo automations and segments.

  • Popup and embedded form builder
  • Built-in targeting by behavior or URL
  • Syncs with Klaviyo lists and flows

Pricing: Included with Klaviyo. Free up to 250 contacts.

8. OptinMonster

Optinmonster

OptinMonster has been around a long time and is packed with campaign types like lightbox popups, floating bars, and gamified wheels. It’s built for lead capture and list growth.

  • Exit-intent and advanced display rules
  • Drag-and-drop builder with A/B testing
  • Integrates with most email and CRM tools

Pricing: Starts at $16/month (billed annually). No free plan.

9. Getsitecontrol

Getsitecontrol

Getsitecontrol is a simple but flexible popup builder that works for email signups, surveys, announcements, and more. It’s great if you want something that’s easy to set up and doesn’t require a lot of maintenance.

  • Mobile-optimized popups and bars
  • Target by behavior, location, and referral
  • Includes basic analytics and scheduling

Pricing: Starts at $9/month. 7-day free trial.

10. Heyflow

Heyflow homepage

Heyflow lets you build interactive flows for lead capture, signups, or onboarding. It’s more like a landing page builder, but you can use it in modal popups or embeds if you want something dynamic.

  • Click-based flow builder with logic and conditions
  • Pixel-perfect design control and animations
  • Lead tracking and native form integrations

Pricing: Free trial available. Paid from €39/month.

Wrapping up

There’s no shortage of popup tools to choose from. Some are great for getting started quickly. Others are better suited for larger teams with more complex needs. The right choice depends on what you’re trying to do.

If you’re looking for more than just popups, and want a tool that can also handle forms, surveys, referrals, targeting, and even gamified campaigns, Triggerbee is a strong alternative to wisepops.

It’s made for marketers who want to move fast, personalize their site, and run smart campaigns without asking developers for help. With built-in visitor tracking, CRM integrations, and zero-party data collection, everything stays in one place.

Try Triggerbee free for 14 days and see how it compares.

You might start out using Sleeknote for its simplicity and e-commerce focus. It’s great for collecting emails and promoting sales. But as your business grows, so do your needs.

If you’re managing multiple brands or country sites, running loyalty programs, or looking for better ways to engage logged-in users, Sleeknote might start to feel limiting. Especially if you’re testing new offers every week or want more control over how your campaigns look and behave.

Here are three signs you might need a Sleeknote alternative

1. Not enough flexibility

Sleeknote is easy to use, but that simplicity can become limiting. If you’ve ever wanted to change a layout, add custom logic, or launch something other than a lead form — and found yourself stuck — you’re not alone. Some tools just aren’t built to scale with your ideas.

2. Limited campaign variety for more advanced use cases

Sleeknote does a good job with popups, banners, and slide-ins especially for ecommerce lead capture. But if you’re looking to run more interactive campaigns like referral programs, personalized product guides, or gamified experiences, you might hit a wall. Some of those campaign types require more advanced audiencetargeting which means workarounds or external tools.

3. No real personalization

Sleeknote can target based on behavior, but it doesn’t go deep into personalizing content for known visitors or CRM segments. If you’re already using a CDP or have rich data in your ESP, you’ll get more value from a platform that can actually use it.

This guide covers 10 Sleeknote alternatives that offer better flexibility, stronger personalization, or more campaign types.

Top 10 alternatives to Sleeknote

Tool Key Features Pricing
Triggerbee All in one CRO platform for websites. Popups, forms, surveys, gamification, referral tools – all in one. Free trial available. From €39/month
ConvertFlow Build popups, sticky bars, quizzes, and forms with built-in personalization and targeting rules. Free plan available. Paid from $99/month
Wisepops Onsite campaigns including surveys, popups, and banners. Strong audience targeting and analytics. Starts at $49/month. Free trial available.
OptiMonk Popup builder for lead capture, product recommendations, and surveys with advanced targeting. Free plan available. Paid from $39/month
Poptin Popup and form builder with templates, drag-and-drop editing, and triggers like exit-intent and scroll depth. Free plan available. Paid from $25/month
Typeform Conversational form builder with logic jumps and one-question-at-a-time interface. Can be used in popups or embeds. Free plan available. Paid from $21/month (billed annually)
Klaviyo Forms Popup and embedded signup forms for ecommerce. Fully connected to Klaviyo lists, segments, and flows. Included with Klaviyo. Free up to 250 contacts.
OptinMonster Popular popup tool with campaign types like lightboxes, floating bars, and gamified wheels. Built-in A/B testing and behavior targeting. Starts at $16/month (billed annually). No free plan.
Getsitecontrol All-in-one popup builder for email capture, surveys, exit popups, and announcements. Easy to set up and use. Starts at $9/month. 7-day free trial.
Heyflow Interactive flow builder for forms, quizzes, and funnels. No-code design, logic rules, tracking, and native embeds. Free trial available. Paid from €39/month

1. Triggerbee

Triggerbee is an all-in-one popup, survey, and referral platform that helps businesses turn anonymous website visitors into leads and customers. Pricing starts at €39/month.

It’s built for marketers who want to launch high-converting website campaigns fast. Like email signup forms, discount popups, interactive surveys, gamified promotions, and full-blown referral programs — in one single software.

Whether you’re a B2B brand generating leads, an ecommerce store boosting conversions, or a publisher engaging readers, Triggerbee gives you the tools to capture data, personalize offers, and drive action.

Unlike most popup tools like Sleeknote, Optimonk, or Wisepops, Triggerbee also includes built-in analytics and identity resolution, so you can tie every click and form submission to real people and real results.

Triggerbee is an all-in-one conversion toolkit for your website

Triggerbee replaces 4–5 separate tools by combining forms, surveys, popups, gamification, and referral marketing into a single platform.

Instead of juggling multiple subscriptions and syncing data across tools, Triggerbee gives you everything you need to convert, engage, and retain visitors — in one place.

  • Forms for email, lead gen, and SMS
  • Promotions like coupon bars, banners, and time-sensitive offers
  • Surveys like NPS, CSAT, smileys, and thumbs up/down
  • Gamification like spin-to-win, quizzes, and memory games
  • Referral marketing as a specific block and feature

If you tried to assemble this stack from separate vendors, you’d easily be paying over $500/month. Just Hotjar surveys alone cost €64/month, ReferralCandy starts at $59/month plus a 3.5% commission, and a popup tool with gamification adds ~€80/month.

That’s before you’ve even added full analytics, targeting logic, or referral rules. Triggerbee brings it all together, with unified analytics, targeting, gamification, and branded settings, starting at just €39/month.

Intuitive drag and drop editor

Triggerbee campaign editor with a live preview of a multi-purpose popup featuring a newsletter signup and CSAT survey. The popup offers a 10% discount for new subscribers and collects user feedback with smiley ratings. Demonstrates Triggerbee’s flexible layout system, survey integration, and personalized design tools — ideal for brands seeking a powerful alternative to Optimonk, Wisepops, Sleeknote, Optinmonster, Justuno, and Klaviyo.

Triggerbee’s drag and drop editor lets you build anything from simple forms to gamified popups with zero code.

Triggerbee’s editor lets you build personalized campaigns visually without ever touching code. You can add anything from simple forms to interactive games like spin-to-win, along with survey ratings, discount codes, and referral modules.

Every design block is customizable: layout, size, spacing, and even fonts and colors. The editor gives you full control over campaign steps and user flow, so you can guide visitors from impression to action without any developer help.

Advanced targeting

Triggerbee audience and session targeting conditions, demonstrating advanced targeting features and more granular targeting capabilities compared to Optimonk, Wisepops, Sleeknote and Poptin.

Triggerbee offers over 40 built-in targeting rules that let you target your campaigns based on CRM tags, user behavior, referral source, location, device type, and even the local weather.

You can combine dozens of conditions like ‘has purchased before’, ‘viewed product page twice’, or ‘came from Facebook ad’ and trigger specific content based on who they are and what they’ve done.

This level of granularity means you can run highly targeted and tailored campaigns without needing a separate CDP or analytics platform.

Best-in-class reporting and analytics

Comprehensive view of the Triggerbee analytics dashboard showing visitor behavior, campaign performance, and revenue attribution. Includes metrics like total assisted sales, funnel drop-off, segment performance, NPS/CSAT scores, and individual visitor journeys. Highlights how Triggerbee provides deep onsite insights beyond standard form and conversion tracking.

Triggerbee’s analytics dashboard ties every campaign to real outcomes like clicks, signups, and revenue.

Triggerbee’s analytics track everything from first impression to final conversion. You’ll see how many people saw your campaign, clicked it, signed up, and whether they purchased — all tied to a real user.

The built-in dashboards let you connect the dots between your campaigns and revenue, so you can prove what’s working and double down on it.

All data is tracked down to the visitor level, so you can even see who converted in which campaign.

Triggerbee identifies your website visitors

Triggerbee connects anonymous visitor data with real people once they submit a form or click an email.

Most popup tools use cookies and anonymous session data for triggering and targeting forms and popups. Triggerbee identifies the actual people who visits and revisits your website.

Once a visitor submits a Triggerbee form or clicks through in your newsletter, Triggerbee knows who they are and you have the ability to:

  • Show or hide offers based on signup history
  • Recognize and personalize for returning users
  • Prevent abuse with built-in email verification — for example, blocking repeat coupon claims

Whether you’re in B2B or B2C, Triggerbee helps you turn anonymous traffic into qualified leads and loyal customers.

Pros and Cons

Pros

  • All-in-one suite for lead generation, email capture, visitor engagement, and customer feedback
  • Built-in CRM and ESP integrations
  • Strong personalization and data targeting
  • True design control with brand styles
  • Swedish company with strong support

Cons

  • No forever-free plan
  • May take longer to master than simple popup tools

Pricing

Triggerbee’s pricing Starts at €39/month for up to 50k page views (~16k sessions) / month. Pro plan includes all features and up to 250k page views. Enterprise options are available with higher scale and support.

2. ConvertFlow

Convertflow - a great alternative to optimonk

ConvertFlow is a full-featured platform for popups, sticky bars, surveys, and landing pages. It’s made for marketers who want to personalize content and launch campaigns based on user behavior.

  • Visual builder with templates and custom blocks
  • Personalization based on tags, pages, or UTM
  • Built-in email and CRM integrations

Pricing: Free plan available. Paid from $99/month.

3. Wisepops

Wisepops homepage

Wisepops lets you create popups, banners, and surveys without needing a developer. It’s focused on marketers who want to launch onsite campaigns quickly and track performance in real time.

  • Smart targeting by traffic source, device, and location
  • Drag-and-drop popup and banner editor
  • Real-time analytics dashboard

Pricing: Starts at $49/month. Free trial available.

OptiMonk

Optimonks homepage

OptiMonk is a popup and onsite messaging tool that helps businesses grow their email lists and promote offers without hurting the user experience. It’s built mainly for ecommerce, but also supports use cases like surveys, product recommendations, and lead capture for content.

  • Popup builder with exit-intent, time delay, scroll depth, and targeting rules
  • Templates for product highlights, discount codes, and newsletter signup
  • Integrates with email platforms and ecommerce tools like Shopify and WooCommerce

Pricing: Free plan available. Paid plans start at $39/month.

5. Poptin

Poptins homepage

Poptin helps small and mid-sized businesses create popups, forms, and bars that convert. It has a quick setup process and includes templates for different goals like email capture or cart abandonment.

  • Exit-intent, scroll, and time-based triggers
  • Multiple form types including slide-ins and overlays
  • Integrates with Shopify, HubSpot, Mailchimp, and more

Pricing: Free plan available. Paid from $25/month.

6. Typeform

Typeform homepage

Typeform is a clean, user-friendly form builder that asks one question at a time. While it’s not a dedicated popup tool, you can embed Typeform in modals or use it as a lead gen quiz.

  • Logic jumps and personalized flows
  • Integrates with CRMs and marketing tools
  • Good for surveys, feedback, and lead forms

Pricing: Free plan available. Paid from $21/month (billed annually).

7. Klaviyo Forms

Kklaviyo's onsite forms

If you’re using Klaviyo for email, their built-in forms are a simple way to grow your list. You can create popups and embeds that feed directly into your Klaviyo automations and segments.

  • Popup and embedded form builder
  • Built-in targeting by behavior or URL
  • Syncs with Klaviyo lists and flows

Pricing: Included with Klaviyo. Free up to 250 contacts.

8. OptinMonster

Optinmonster

OptinMonster has been around a long time and is packed with campaign types like lightbox popups, floating bars, and gamified wheels. It’s built for lead capture and list growth.

  • Exit-intent and advanced display rules
  • Drag-and-drop builder with A/B testing
  • Integrates with most email and CRM tools

Pricing: Starts at $16/month (billed annually). No free plan.

9. Getsitecontrol

Getsitecontrol

Getsitecontrol is a simple but flexible popup builder that works for email signups, surveys, announcements, and more. It’s great if you want something that’s easy to set up and doesn’t require a lot of maintenance.

  • Mobile-optimized popups and bars
  • Target by behavior, location, and referral
  • Includes basic analytics and scheduling

Pricing: Starts at $9/month. 7-day free trial.

10. Heyflow

Heyflow homepage

Heyflow lets you build interactive flows for lead capture, signups, or onboarding. It’s more like a landing page builder, but you can use it in modal popups or embeds if you want something dynamic.

  • Click-based flow builder with logic and conditions
  • Pixel-perfect design control and animations
  • Lead tracking and native form integrations

Pricing: Free trial available. Paid from €39/month.

Wrapping up

There are a lot of great popup tools out there. Some are simple and easy to start with. Others are packed with features for big teams and advanced campaigns. It really depends on what you need.

But if you’re looking for more than just simple popups — and want one tool that covers forms, surveys, gamification, referrals, and targeting — Triggerbee is worth a closer look.

It’s built for marketers who want to move fast, personalize the website experience, and launch campaigns without needing developers. And with built-in visitor tracking, CRM integrations, and zero-party data collection, you’ll have everything in one place.

You can try Triggerbee free for 14 days and see how it compares. No pressure, no code required.

Many businesses start out using Optimonk for its simplicity and convenience. But as needs grow, whether that’s better targeting, more powerful personalization, more campaign types, or more control over design and appearance, it might be time to look elsewhere.

Here are three signs you might need an OptiMonk alternative

1. Too many features, not enough focus

OptiMonk has a lot under the hood, but that also means it can feel cluttered or overwhelming, especially if you just want to launch something simple. If you find yourself clicking around wondering which template to use, or where to customize a basic form, it might be time to look for a tool that’s more focused and easier to work with.

2. Popup-first, everything else second

OptiMonk is mainly known for popups. That works fine if that’s all you need. But if you’re trying to run surveys, quizzes, or embedded forms, the experience can start to feel limited or clunky. Some tools treat these other formats as an afterthought, and it shows in the editor and end result.

3. Not built for reusability

If you’re rebuilding the same design over and over, that’s a red flag. Without global styles or reusable brand settings, every campaign can start to feel like a one-off project. That’s fine for occasional use, but not ideal if you’re testing offers weekly or working across multiple sites.

This guide covers 10 Optimonk alternatives that give you more design control, smoother workflows, or a simpler way to launch high-converting campaigns.

Top 10 alternatives to Optimonk

Tool Key Features Pricing
Triggerbee All in one CRO platform for websites. Popups, forms, surveys, gamification, referral tools — all in one. Superior targeting capabilities. Free trial available. From €39/month
ConvertFlow Build popups, sticky bars, quizzes, and forms with built-in personalization and targeting rules. Free plan available. Paid from $99/month
Wisepops Onsite campaigns including surveys, popups, and banners. Strong audience targeting and analytics. Starts at $49/month. Free trial available.
Sleeknote Lead generation and survey tool with customizable popups, A/B testing, and ecommerce targeting. Starts at $49/month. Free trial available.
Poptin Popup and form builder with templates, drag-and-drop editing, and triggers like exit-intent and scroll depth. Free plan available. Paid from $25/month
Typeform Conversational form builder with logic jumps and one-question-at-a-time interface. Can be used in popups or embeds. Free plan available. Paid from $21/month (billed annually)
Klaviyo Forms Popup and embedded signup forms for ecommerce. Fully connected to Klaviyo lists, segments, and flows. Included with Klaviyo. Free up to 250 contacts.
OptinMonster Popular popup tool with campaign types like lightboxes, floating bars, and gamified wheels. Built-in A/B testing and behavior targeting. Starts at $16/month (billed annually). No free plan.
Getsitecontrol All-in-one popup builder for email capture, surveys, exit popups, and announcements. Easy to set up and use. Starts at $9/month. 7-day free trial.
Heyflow Interactive flow builder for forms, quizzes, and funnels. No-code design, logic rules, tracking, and native embeds. Free trial available. Paid from €39/month

1. Triggerbee

Triggerbee is an all-in-one popup, survey, and referral platform that helps businesses turn anonymous website visitors into leads and customers. Pricing starts at €39/month.

It’s built for marketers who want to launch high-converting website campaigns fast. Like email signup forms, discount popups, interactive surveys, gamified promotions, and full-blown referral programs — in one single software.

Whether you’re a B2B brand generating leads, an ecommerce store boosting conversions, or a publisher engaging readers, Triggerbee gives you the tools to capture data, personalize offers, and drive action.

Unlike most popup tools like Sleeknote, Optimonk, or Wisepops, Triggerbee also includes built-in analytics and identity resolution, so you can tie every click and form submission to real people and real results.

Triggerbee is an all-in-one website conversion toolkit

Triggerbee replaces 4–5 separate tools by combining forms, surveys, popups, gamification, and referral marketing into a single platform.

Instead of juggling multiple subscriptions and syncing data across tools, Triggerbee gives you everything you need to convert, engage, and retain visitors — in one place.

If you tried to assemble this stack from separate vendors, you’d easily be paying over $500/month. Just Hotjar surveys alone cost €64/month, ReferralCandy starts at $59/month plus a 3.5% commission, and a popup tool with gamification adds ~€80/month.

That’s before you’ve even added full analytics, targeting logic, or referral rules. Triggerbee brings it all together, with unified analytics, targeting, gamification, and branded settings, starting at just €39/month.

Intuitive drag and drop editor

Triggerbee campaign editor with a live preview of a multi-purpose popup featuring a newsletter signup and CSAT survey. The popup offers a 10% discount for new subscribers and collects user feedback with smiley ratings. Demonstrates Triggerbee’s flexible layout system, survey integration, and personalized design tools — ideal for brands seeking a powerful alternative to Optimonk, Wisepops, Sleeknote, Optinmonster, Justuno, and Klaviyo.

Triggerbee’s drag and drop editor lets you build anything from simple forms to gamified popups with zero code.

Triggerbee’s editor lets you build personalized campaigns visually — no code needed. You can add anything from simple forms to interactive games like spin-to-win, along with survey ratings, discount codes, and referral modules.

Every design block is customizable: layout, size, spacing, and even fonts and colors. The editor gives you full control over campaign steps and user flow, so you can guide visitors from impression to action without any developer help.

Advanced targeting

Triggerbee audience and session targeting conditions, demonstrating advanced targeting features and more granular targeting capabilities compared to Optimonk, Wisepops, Sleeknote and Poptin.

Triggerbee’s targeting options are unmatched — with over 40 built-in targeting rules that let you target your campaigns based on CRM tags, user behavior, referral source, location, device type, and even the local weather.

You can combine dozens of conditions like ‘has purchased before’, ‘viewed product page twice’, or ‘came from Facebook ad’ and trigger specific content based on who they are and what they’ve done.

This level of granularity means you can run highly targeted and tailored campaigns without needing a separate CDP or analytics platform.

Best-in-class reporting and analytics

Comprehensive view of the Triggerbee analytics dashboard showing visitor behavior, campaign performance, and revenue attribution. Includes metrics like total assisted sales, funnel drop-off, segment performance, NPS/CSAT scores, and individual visitor journeys. Highlights how Triggerbee provides deep onsite insights beyond standard form and conversion tracking.

Triggerbee’s analytics dashboard ties every campaign to real outcomes like clicks, signups, and revenue.

Triggerbee’s analytics track everything from first impression to final conversion. You’ll see how many people saw your campaign, clicked it, signed up, and whether they purchased — all tied to a real user.

The built-in dashboards let you connect the dots between your campaigns and revenue, so you can prove what’s working and double down on it.

All data is tracked down to the visitor level, so you can even see who converted in which campaign.

Triggerbee identifies your website visitors

Triggerbee connects anonymous visitor data with real people once they submit a form or click an email.

Most popup tools use cookies and anonymous session data for triggering and targeting forms and popups. Triggerbee identifies the actual people who visits and revisits your website.

Once a visitor submits a Triggerbee form or clicks through in your newsletter, Triggerbee knows who they are and you have the ability to:

  • Show or hide offers based on signup history
  • Recognize and personalize for returning users
  • Prevent abuse with built-in email verification — for example, blocking repeat coupon claims

Whether you’re in B2B or B2C, Triggerbee helps you turn anonymous traffic into qualified leads and loyal customers.

Pros and Cons

Pros

  • All-in-one suite for lead generation, email capture, visitor engagement, and customer feedback
  • Built-in CRM and ESP integrations
  • Strong personalization and data targeting
  • True design control with brand styles
  • Swedish company with strong support

Cons

  • No forever-free plan
  • May take longer to master than simple popup tools

Pricing

Triggerbee’s pricing Starts at €39/month for up to 50k page views (~16k sessions) / month. Pro plan includes all features and up to 250k page views. Enterprise options are available with higher scale and support.

2. ConvertFlow

Convertflow - a great alternative to optimonk

ConvertFlow is a full-featured platform for popups, sticky bars, surveys, and landing pages. It’s made for marketers who want to personalize content and launch campaigns based on user behavior.

  • Visual builder with templates and custom blocks
  • Personalization based on tags, pages, or UTM
  • Built-in email and CRM integrations

Pricing: Free plan available. Paid from $99/month.

3. Wisepops

Wisepops homepage

Wisepops lets you create popups, banners, and surveys without needing a developer. It’s focused on marketers who want to launch onsite campaigns quickly and track performance in real time.

  • Smart targeting by traffic source, device, and location
  • Drag-and-drop popup and banner editor
  • Real-time analytics dashboard

Pricing: Starts at $49/month. Free trial available.

4. Sleeknote

Sleeknote homepage

Sleeknote is designed for ecommerce brands that want to grow their email list without hurting the user experience. You can create targeted popups, offers, and surveys based on user behavior.

  • Custom popup builder for mobile and desktop
  • Advanced targeting and trigger options
  • Campaign A/B testing and performance insights

Pricing: Starts at $49/month. Free trial available.

5. Poptin

Poptins homepage

Poptin helps small and mid-sized businesses create popups, forms, and bars that convert. It has a quick setup process and includes templates for different goals like email capture or cart abandonment.

  • Exit-intent, scroll, and time-based triggers
  • Multiple form types including slide-ins and overlays
  • Integrates with Shopify, HubSpot, Mailchimp, and more

Pricing: Free plan available. Paid from $25/month.

6. Typeform

Typeform homepage

Typeform is a clean, user-friendly form builder that asks one question at a time. While it’s not a dedicated popup tool, you can embed Typeform in modals or use it as a lead gen quiz.

  • Logic jumps and personalized flows
  • Integrates with CRMs and marketing tools
  • Good for surveys, feedback, and lead forms

Pricing: Free plan available. Paid from $21/month (billed annually).

7. Klaviyo Forms

Kklaviyo's onsite forms

If you’re using Klaviyo for email, their built-in forms are a simple way to grow your list. You can create popups and embeds that feed directly into your Klaviyo automations and segments.

  • Popup and embedded form builder
  • Built-in targeting by behavior or URL
  • Syncs with Klaviyo lists and flows

Pricing: Included with Klaviyo. Free up to 250 contacts.

8. OptinMonster

Optinmonster

OptinMonster has been around a long time and is packed with campaign types like lightbox popups, floating bars, and gamified wheels. It’s built for lead capture and list growth.

  • Exit-intent and advanced display rules
  • Drag-and-drop builder with A/B testing
  • Integrates with most email and CRM tools

Pricing: Starts at $16/month (billed annually). No free plan.

9. Getsitecontrol

Getsitecontrol

Getsitecontrol is a simple but flexible popup builder that works for email signups, surveys, announcements, and more. It’s great if you want something that’s easy to set up and doesn’t require a lot of maintenance.

  • Mobile-optimized popups and bars
  • Target by behavior, location, and referral
  • Includes basic analytics and scheduling

Pricing: Starts at $9/month. 7-day free trial.

10. Heyflow

Heyflow homepage

Heyflow lets you build interactive flows for lead capture, signups, or onboarding. It’s more like a landing page builder, but you can use it in modal popups or embeds if you want something dynamic.

  • Click-based flow builder with logic and conditions
  • Pixel-perfect design control and animations
  • Lead tracking and native form integrations

Pricing: Free trial available. Paid from €39/month.

Wrapping up

There are a lot of great popup tools out there. Some are simple and easy to start with. Others are packed with features for big teams and advanced campaigns. It really depends on what you need.

But if you’re looking for more than just popups — and want one tool that covers forms, surveys, gamification, referrals, and targeting — Triggerbee is worth a closer look.

It’s built for marketers who want to move fast, personalize the website experience, and launch campaigns without needing developers. And with built-in visitor tracking, CRM integrations, and zero-party data collection, you’ll have everything in one place.

You can try Triggerbee free for 14 days and see how it compares. No pressure, no code required.

Many businesses start out using Typeform for its simplicity and convenience. But as needs grow, whether that’s better targeting, more powerful personalization, more campaign types, or more control over design and appearance, it might be time to look elsewhere.

Here are three signs you might need a Typeform alternative

1. Steep learning curve

Many form tools pack in features, but fail on usability. A cool editor might be nice in the beginning, but if you or new members on your team spend more time figuring out how to create a basic form or survey than actually launching one, that’s an issue. Plus, a nice editor and simple workflows often mean very limited editing and customization capabilities.

2. Limited design control

Forms, Popups, surveys, and campaigns that don’t match your brand can hurt more than they help. Some tools offer only a few fixed templates with (very) limited control over layout, spacing, and mobile behavior. Which means your campaigns always looks like they’re from a third party tool. I mean, most third party tools have their own default look and feel, but form submission rates will go up if the form or popup looks like it comes from YOU.

3. No brand settings = design from scratch every time

If your tool doesn’t save brand styles (like fonts, colors, and spacing), you’ll waste time rebuilding every campaign from the ground up. This takes a lot of time, especially if you’re managing multiple brands or running new offers every week.

This guide covers 10 alternatives to Typeform that offer stronger customization, better value, or more advanced features.

Top 10 alternatives to Typeform

Tool Key Features Pricing
Triggerbee All in one CRO platform for websites. Popups, forms, surveys, gamification, referral tools – all in one. Free trial available. From €39/month
Tally Notion-style form builder with logic jumps, payments, webhooks, and unlimited responses even on free plans. Free plan available. Paid from $20/month.
Outgrow Create interactive quizzes, calculators, and surveys to boost engagement and lead generation. Starts at $14/month (billed annually).
Formstack Professional form builder with conditional logic, approvals, data routing, and HIPAA compliance. Starts at $83/month. No free plan.
Contact Form 7 Open-source WordPress plugin for building basic contact forms. Highly extensible via add-ons. Free
Jotform Drag-and-drop builder with powerful logic, templates, payment integrations, and approval flows. Free plan available. Paid from $34/month.
Optimonk Popup builder for lead capture, product recommendations, and surveys with advanced targeting. Free plan available. Paid from $39/month.
Wisepops Onsite campaigns including surveys, popups, and banners. Strong audience targeting and analytics. Starts at $49/month. Free trial available.
Sleeknote Lead generation and survey tool with customizable popups, A/B testing, and ecommerce targeting. Starts at $49/month. Free trial available.
Hotjar Visual behavior insights with on-page surveys, CSAT/NPS widgets, and session recordings. Free plan available. Paid from $64/month.
Paperform Visually rich form builder that feels like writing a doc. Supports logic, payments, scheduling, and product sales. Starts at $24/month (billed annually). 14-day free trial.
Heyflow Interactive flow builder for forms, quizzes, and funnels. No-code design, logic rules, tracking, and native embeds. Free trial available. Paid from €39/month.

1. Triggerbee

Triggerbee is an all-in-one popup, survey, and referral platform that helps businesses turn anonymous website visitors into leads and customers. Pricing starts at €39/month.

It’s built for marketers who want to launch high-converting website campaigns fast. Like email signup forms, discount popups, interactive surveys, gamified promotions, and full-blown referral programs — in one single software.

Whether you’re a B2B brand generating leads, an ecommerce store boosting conversions, or a publisher engaging readers, Triggerbee gives you the tools to capture data, personalize offers, and drive action.

Unlike most popup tools like Sleeknote, Optimonk, or Wisepops, Triggerbee also includes built-in analytics and identity resolution, so you can tie every click and form submission to real people and real results.

Triggerbee is an all-in-one website conversion toolkit

Triggerbee replaces 4–5 separate tools by combining forms, surveys, popups, gamification, and referral marketing into a single platform.

Instead of juggling multiple subscriptions and syncing data across tools, Triggerbee gives you everything you need to convert, engage, and retain visitors — in one place.

If you tried to assemble this stack from separate vendors, you’d easily be paying over $500/month. Just Hotjar surveys alone cost €64/month, ReferralCandy starts at $59/month plus a 3.5% commission, and a popup tool with gamification adds ~€80/month.

That’s before you’ve even added full analytics, targeting logic, or referral rules. Triggerbee brings it all together, with unified analytics, targeting, gamification, and branded settings, starting at just €39/month.

Intuitive drag and drop editor

Triggerbee campaign editor with a live preview of a multi-purpose popup featuring a newsletter signup and CSAT survey. The popup offers a 10% discount for new subscribers and collects user feedback with smiley ratings. Demonstrates Triggerbee’s flexible layout system, survey integration, and personalized design tools — ideal for brands seeking a powerful alternative to Optimonk, Wisepops, Sleeknote, Optinmonster, Justuno, and Klaviyo.

Triggerbee’s drag and drop editor lets you build anything from simple forms to gamified popups with zero code.

Triggerbee’s editor lets you build personalized campaigns visually — no code needed. You can add anything from simple forms to interactive games like spin-to-win, along with survey ratings, discount codes, and referral modules.

Every design block is customizable: layout, size, spacing, and even fonts and colors. The editor gives you full control over campaign steps and user flow, so you can guide visitors from impression to action without any developer help.

Advanced targeting

Triggerbee audience and session targeting conditions, demonstrating advanced targeting features and more granular targeting capabilities compared to Optimonk, Wisepops, Sleeknote and Poptin.

Triggerbee’s targeting options are unmatched — with over 40 built-in targeting rules that let you target your campaigns based on CRM tags, user behavior, referral source, location, device type, and even the local weather.

You can combine dozens of conditions like ‘has purchased before’, ‘viewed product page twice’, or ‘came from Facebook ad’ and trigger specific content based on who they are and what they’ve done.

This level of granularity means you can run highly targeted and tailored campaigns without needing a separate CDP or analytics platform.

Best-in-class reporting and analytics

Comprehensive view of the Triggerbee analytics dashboard showing visitor behavior, campaign performance, and revenue attribution. Includes metrics like total assisted sales, funnel drop-off, segment performance, NPS/CSAT scores, and individual visitor journeys. Highlights how Triggerbee provides deep onsite insights beyond standard form and conversion tracking.

Triggerbee’s analytics dashboard ties every campaign to real outcomes like clicks, signups, and revenue.

Triggerbee’s analytics track everything from first impression to final conversion. You’ll see how many people saw your campaign, clicked it, signed up, and whether they purchased — all tied to a real user.

The built-in dashboards let you connect the dots between your campaigns and revenue, so you can prove what’s working and double down on it.

All data is tracked down to the visitor level, so you can even see who converted in which campaign.

Triggerbee identifies your website visitors

Triggerbee connects anonymous visitor data with real people once they submit a form or click an email.

Most popup tools use cookies and anonymous session data for triggering and targeting forms and popups. Triggerbee identifies the actual people who visits and revisits your website.

Once a visitor submits a Triggerbee form or clicks through in your newsletter, Triggerbee knows who they are and you have the ability to:

  • Show or hide offers based on signup history
  • Recognize and personalize for returning users
  • Prevent abuse with built-in email verification — for example, blocking repeat coupon claims

Whether you’re in B2B or B2C, Triggerbee helps you turn anonymous traffic into qualified leads and loyal customers.

Pros and Cons

Pros

  • All-in-one suite for lead generation, email capture, visitor engagement, and customer feedback
  • Built-in CRM and ESP integrations
  • Strong personalization and data targeting
  • True design control with brand styles
  • Swedish company with strong support

Cons

  • No forever-free plan
  • May take longer to master than simple popup tools

Pricing

Starts at €39/month for up to 50k page views (~16k sessions) / month. Pro plan includes all features and up to 250k page views. Enterprise options are available with higher scale and support.

Tally

Tally's homepage. Tally is one of the better alternatives to Typeform

Tally is a clean, no-fuss form builder that works a bit like Notion. You can build forms fast, and it has all the basics like logic, payments, and file uploads.

  • Unlimited forms and responses (even on free plan)
  • Supports logic, calculations, and payments
  • Integrates with Notion, Zapier, and Webhooks

Pricing: Free plan available. Paid from $20/month.

Outgrow

Outgrow homepage

Outgrow offers a lot of different widgets and types of interactive content. It’s built to give you a broad selection of smaller “apps” without specializing on one particular area.

  • Surveys, quizzes, calculators, polls, and more
  • Lead scoring and audience segmentation
  • Pre-made templates for a bunch of industries

Pricing: Starts at $14/month (billed annually).

Formstack

Formstack homepage

Formstack is made for more advanced use cases like internal workflows and approvals. It’s mostly used by larger teams that need automation and integrations behind the scenes.

  • Drag-and-drop builder with logic and branching
  • Workflow and approval steps
  • HIPAA and compliance-ready plans

Pricing: Starts at $50/month. No free plan.

Contact Form 7

Contact form 7 wordpress plugin page

Contact Form 7 is a WordPress plugin for basic forms. It’s been around forever and does the job if you don’t need anything fancy.

  • Completely free and open-source
  • Works well with plugins and add-ons
  • Manual styling and shortcodes

Pricing: Free.

Jotform

Jotform homepage

Jotform has pretty much every form feature out there. It’s flexible and works for a wide range of use cases like surveys, bookings, or collecting payments.

  • Thousands of templates and integrations
  • Advanced logic, PDF generation, and approval flows
  • HIPAA and GDPR compliant

Pricing: Free plan available. Paid from $34/month.

Optimonk

Optimonks homepage

Optimonk focuses on onsite popups and lead forms. You can also build short surveys and personalize messages based on behavior.

  • Multi-step popups and product recommenders
  • Exit-intent and scroll-based targeting
  • Works well for Shopify and ecommerce

Pricing: Free plan available. Paid from $39/month.

Wisepops

Wisepops homepage

Wisepops lets you create popups, banners, and small survey forms for your website. It’s aimed at marketers who want to launch quick campaigns without coding.

  • Targeting by device, source, or visitor behavior
  • Campaign scheduling and automation
  • Analytics built into the dashboard

Pricing: Starts at $49/month. Free trial available.

Sleeknote

Sleeknote homepage

Sleeknote helps online stores create custom popups and forms to grow their email list and drive sales. It’s focused on e-commerce with built-in templates for common use cases.

  • Popup builder with full design control
  • A/B testing and analytics tools
  • Works well on mobile and desktop

Pricing: Starts at $62/month. No free plan.

Hotjar

Hotjar homepage

Hotjar is best known for heatmaps and session recordings, but it also includes feedback tools like microsurveys, NPS, and CSAT popups.

  • On-page feedback widgets and quick polls
  • Targeting by device, behavior, or referral
  • Visual reports in the dashboard

Pricing: Free plan available. Paid from $64/month.

Paperform

Paperform homepage

Paperform lets you build surveys and forms in a doc-style editor. It’s nice for branded experiences where design and presentation matter a bit more.

  • Forms look like landing pages or documents
  • Supports payments, bookings, and scheduling
  • Includes logic, scoring, and conditional steps

Pricing: Starts at $24/month. 14-day free trial.

Heyflow

Heyflow homepage

Heyflow helps you create guided flows and form funnels that look smooth and animated. It’s often used for lead gen pages and simple onboarding experiences.

  • Drag-and-drop builder with lots of layout options
  • Embed anywhere or use standalone URLs
  • Connects with CRMs and tracks drop-off

Pricing: Free plan available. Paid from €39/month.

Wrapping up

Typeform is great for conversational forms and simple surveys, but it’s not always the best fit if you need more flexibility, design control, or features that actually help you grow.

Whether you’re looking for better pricing, more customization, or built-in targeting, there are plenty of strong alternatives out there — from popup tools to quiz builders to full conversion platforms.

Triggerbee stands out as an all-in-one option that goes way beyond forms. You get surveys, lead forms, popups, gamification, and referral tools — all fully connected to your CRM and ready to personalize for every visitor.

If you’re ready to do more with your traffic, start your 14-day free trial of Triggerbee and see the difference.

Many businesses start out using Surveymonkey for its simplicity and convenience. But as needs grow, whether that’s better targeting, more powerful personalization, more campaign types, or more control over design and appearance, it might be time to look elsewhere.

Here are three signs you might need a Surveymonkey alternative

1. Hidden costs and missing features

Need notifications? Want to add your own branding? You’ll probably need to upgrade. A lot of Surveymonkey’s most basic features are locked behind higher-tier plans. And for small teams especially, those costs add up fast.

2. Feels outdated and clunky

SurveyMonkey has been around forever and parts of the platform feel like it. The editor isn’t the most intuitive, and some users describe the experience as dated or awkward to use compared to modern tools.

3. Support can be inconsistent (and frustrating)

If you run into problems, prepare for some ping-pong. Support often rotates between agents and doesn’t always read your history, which makes even simple issues drag out longer than they should.

And in some cases, you’re asked to pay more… just to get help.

This guide covers 10 alternatives to Surveymonkey that offer stronger customization, better value, or more advanced features.

Top 10 best survey tools and apps right now

Tool Key Features Pricing
Triggerbee All-in-one CRO platform for websites. Popups, forms, surveys, gamification, and referral tools — all in one. Free 14-day trial. Pricing starts from €39/month
Surveysparrow Web surveys, NPS, CSAT, recurring surveys, offline mode, integrations with CRM and Slack. Starts at $19/month (billed annually). Free trial available.
Hotjar Onsite feedback widgets, session recordings, heatmaps, and microsurveys to measure CSAT and NPS. Free plan available. Paid plans from $64/month.
Google Forms Simple, free survey tool with real-time collaboration, basic logic, and integration with Google Sheets. Free
Jotform Drag-and-drop form builder, templates, conditional logic, payments, HIPAA compliance. Free plan available. Paid plans from $34/month.
Typeform Beautiful, one-question-at-a-time interface, logic jumps, integrations with over 500+ apps. Free basic plan. Paid plans start at $21/month (billed annually)).
Qualtrics Enterprise-grade surveys, advanced logic, multi-channel distribution, analytics, and AI tools. Custom pricing. No free plan.
Zoho Survey Unlimited surveys, skip logic, multilingual support, CRM and email integrations. Free limited plan. Paid from $7/month (billed annually).
ProProfs (ex Qualaroo) Contextual surveys with advanced targeting. Great for collecting feedback via NPS, exit intent, and in-app surveys. AI sentiment analysis included. Starts at $19/month. Free version available.
Alchemer Highly customizable surveys for businesses, advanced reporting, API access, and team workflows. Starts at $55/month. No free plan.

1. Triggerbee

Triggerbee's homepage. Triggerbee is one of the top alternatives to surveyMonkey

Triggerbee is an all-in-one survey, popup, and referral platform that helps businesses collect feedback, capture leads, and personalize the entire website experience. Pricing starts at €39/month.

It’s built for marketers and product teams who want to launch engaging surveys and feedback forms fast — like NPS, CSAT, smiley ratings, and thumbs-up/down polls — right on your website.

Whether you’re collecting insights for UX research, measuring customer satisfaction, or gathering pre-launch feedback, Triggerbee helps you ask the right questions at the right time.

Unlike tools like Hotjar, Surveymonkey or Typeform, Triggerbee doesn’t just collect answers. It connects them to individual visitors and powers personalized experiences based on the responses. You also have full design control over your surveys appearance, so they match your brand perfectly.

Triggerbee is an all-in-one website conversion toolkit

Triggerbee replaces 4–5 separate tools by combining surveys, forms, popups, gamification, and referral marketing into a single platform.

Instead of juggling multiple subscriptions and syncing data across tools, Triggerbee gives you everything you need to convert, engage, and retain visitors in one single software.

If you tried to assemble this stack from separate vendors, you’d easily be paying over $500/month.

Just Hotjar Ask (surveys) alone cost €64/month, ReferralCandy starts at $59/month plus a 3.5% commission, and a popup tool with gamification adds ~€80/month.

That’s before you’ve even added full analytics, targeting logic, or referral rules. Triggerbee brings it all together, with unified analytics, targeting, gamification, and branded settings, starting at just €39/month for 50k page views.

Intuitive drag and drop editor

Triggerbee's website survey editor

Triggerbee’s drag and drop editor lets you build anything from simple CSAT surveys, to forms and gamified popups with zero code.

Triggerbee’s editor lets you build your campaigns visually without touching code. You can add anything from feedback forms to interactive games like spin-to-win, along with survey ratings, discount codes, and referral modules.

Every design block is customizable: layout, size, spacing, and even custom fonts. The editor gives you full control over campaign steps and user flow, so you can guide visitors from impression to action without any developer help.

Advanced targeting

Triggerbee audience and session targeting conditions, demonstrating advanced targeting features and more granular targeting capabilities compared to Optimonk, Wisepops, Sleeknote and Poptin.

Triggerbee’s targeting options are unmatched. With over 40 built-in targeting rules that let you target your campaigns based on past survey responses, CRM tags, user behavior, traffic source, location, device type, and even the local weather.

You can combine dozens of conditions like “NPS Response < 5” or “came from Facebook ad” and trigger specific content based on who they are and what they’ve done.

This level of granularity means you can run highly targeted and tailored campaigns without needing a separate CDP or analytics platform.

Best-in-class reporting and analytics

Comprehensive view of the Triggerbee analytics dashboard showing visitor behavior, campaign performance, and revenue attribution. Includes metrics like total assisted sales, funnel drop-off, segment performance, NPS/CSAT scores, and individual visitor journeys. Highlights how Triggerbee provides deep onsite insights beyond standard form and conversion tracking.

Triggerbee’s analytics dashboard ties every campaign to real outcomes like clicks, signups, and revenue.

Triggerbee’s analytics track NPS and CSAT results over time, and everything else from first impression to final conversion. You’ll see how many people saw your survey, clicked it, submitted it, and whether they purchased — all tied to a real user.

Another unique feature for Triggerbee is that they have a response list which lets you visualize your survey response data with 5 different charts.

The built-in revenue dashboards let you understand which campaigns drive revenue and which don’t, so you can prove what’s working and double down on it.

All data is tracked on a visitor level, so you can even see ALL the historic sessions of each individual person who submitted a form or survey.

Triggerbee identifies your website visitors

Triggerbee connects anonymous visitor data with real people once they submit a form or click an email.

Most survey tools use cookies and anonymous session data for triggering and targeting surveys.

Triggerbee identifies the actual people who visits and revisits your website.

Once a visitor submits a form, Triggerbee knows who they are and you have the ability to:

  • Show or hide offers based on signup history
  • Recognize and personalize for returning users
  • Prevent abuse with built-in email verification — for example, blocking repeat coupon claims

Whether you’re in B2B or B2C, Triggerbee helps you turn anonymous traffic into qualified leads and loyal customers.

Pros and Cons

Pros

  • All-in-one suite for surveys, feedback collection, lead generation, email capture, visitor engagement, and customer feedback
  • Built-in CRM and ESP integrations
  • Strong personalization and data targeting
  • True design control with brand styles
  • Swedish company with strong support

Cons

  • No forever-free plan
  • May take longer to master than simple popup tools

Pricing

Triggerbee’s pricing starts at €39/month for 50 survey responses per month, and a limit of 50k page views (~16k sessions). Triggerbee’s Pro plan includes 100 survey responses, all features and up to 250k page views. Enterprise options are available with higher scale and support. And if you want, you can purchase extra survey responses for a fairly low price.

2. Surveysparrow

Surveysparrow homepage

Surveysparrow is known for its sleek, conversational survey design. It makes traditional forms feel like a chat, which boosts response rates. You can run one-off surveys, recurring feedback campaigns, or full-blown NPS and CSAT programs.

Key features:

  • Conversational and classic survey formats.
  • Recurring surveys with automation.
  • NPS and CSAT modules.
  • Offline survey collection.

Why it’s a great alternative: If you’re looking for better engagement and a modern UX, Surveysparrow outshines the dated look of SurveyMonkey.

Pricing: Starts at $19/month (billed annually). Free trial available.

Hotjar

Hotjar surveys

Hotjar blends feedback with behavior tracking. Instead of just asking users what they think, you can also see what they do — thanks to built-in heatmaps and recordings.

Key features:

  • Onsite micro-surveys (NPS, CSAT, etc).
  • Heatmaps and session recordings.
  • Real-time user feedback widgets.
  • Easy targeting based on behavior.

Why it’s a great alternative: Hotjar is ideal for product and UX teams that want both qualitative feedback and visual data.

Pricing: Free plan available. Paid plans start from $64/month.

Google Forms

Google forms homepage

If you need fast, free, and dead-simple, Google Forms gets the job done. It’s not fancy, but it’s reliable, integrates with Sheets, and doesn’t cost a cent.

Key features:

  • Unlimited forms and responses.
  • Real-time collaboration.
  • Basic logic and branching.
  • Seamless Google Sheets integration.

Why it’s a great alternative: It’s completely free and perfect for quick internal surveys or one-off projects.

Pricing: Free.

Jotform

Jotform homepage

Jotform is a powerful drag-and-drop form builder with tons of flexibility. It handles everything from surveys and registrations to payments and HIPAA-compliant data collection.

Key features:

  • Easy drag-and-drop builder.
  • Hundreds of survey templates.
  • Conditional logic and advanced branching.
  • Payment and approval workflows.

Why it’s a great alternative: Jotform offers more flexibility than SurveyMonkey, especially for businesses that need form + workflow automation.

Pricing: Free plan available. Paid plans from $34/month.

Typeform

Typeform homepage

Typeform is all about user experience. With its one-question-at-a-time layout, it feels more like a conversation than a form — making it great for engaging audiences.

Key features:

  • Conversational form interface.
  • Logic jumps and custom flows.
  • 500+ integrations.
  • Beautiful, brand-friendly designs.

Why it’s a great alternative: If you want your survey to feel premium and get better engagement, Typeform nails the vibe.

Pricing: Free basic plan. Paid plans start at $21/month (billed annually).

Qualtrics

Qualtrics homepage

Qualtrics is the heavyweight in this space. It’s made for enterprises that need advanced research capabilities, massive data sets, and deep integrations.

Key features:

  • Enterprise-grade survey logic.
  • Multi-channel distribution (email, app, SMS).
  • Predictive analytics and AI insights.
  • Compliance and data governance tools.

Why it’s a great alternative: It’s built for serious research — perfect if you’ve outgrown SurveyMonkey’s capabilities.

Pricing: Custom pricing. No free plan.

Zoho Surveys

Zoho surveys homepage

Zoho Surveys is part of the larger Zoho suite, making it a great fit for businesses already using Zoho CRM or Mail. It’s easy to use, multilingual, and surprisingly affordable.

Key features:

  • Unlimited surveys and responses.
  • Advanced question logic.
  • Multi-language support.
  • Native integrations with Zoho CRM and others.

Why it’s a great alternative: It’s a great low-cost tool for SMBs that want solid features without overspending.

Pricing: Free limited plan. Paid plans from $7/month (billed annually).

ProProfs (former Qualaroo)

ProProfs homepage

ProProfs is built specifically for collecting contextual feedback — think NPS surveys, exit intent questions, and in-app user research. Instead of sending a survey link, you ask questions right when users are most engaged (or about to leave).

Key features:

  • Targeted onsite surveys (NPS, CSAT, exit intent).
  • Advanced segmentation by behavior, location, or device.
  • AI-powered sentiment analysis.
  • Integrations with HubSpot, Intercom, Slack, and more.

Why it’s a great alternative: If you want to capture feedback in the moment — without relying on email blasts or external forms — Qualaroo is a solid SurveyMonkey replacement.

Pricing: Starts at $19/month. Free version available.

Alchemer

Alchemer homepage

Alchemer (formerly SurveyGizmo) is a pro-level survey tool designed for teams that need total control over the survey experience and the data.

Key features:

  • Fully customizable surveys.
  • Team workflows and collaboration tools.
  • Advanced reporting and exports.
  • API access for complex use cases.

Why it’s a great alternative: Perfect for mid-to-large businesses that want deeper customization and integration options than SurveyMonkey provides.

Pricing: Starts at $55/month. No free plan.

Wrapping up

In the end, choosing the right SurveyMonkey alternative comes down to your goals. Want something that’s easier to use? More flexible? Better at converting visitors right on your site? There’s no shortage of great options.

But if you’re looking for a tool that goes beyond surveys — with popups, forms, personalization, and referral tools built in — Triggerbee is worth a look.

You can try it free for 14 days and see how it helps you turn more traffic into signups, feedback, and sales. No strings attached.

We’re currently experiencing issues with our analytics. We’re looking into the matter.

We’re a niche agency specializing in Customer Experience, Loyalty and CRM – and we’re here to help you reach your goals. With years of experience both on the client side and as consultants, we don’t just talk the talk — we’ve actually walked in your shoes. From big-picture strategy to hands-on execution, we’ve got you covered. No fuzz — just a dedicated team that loves rolling up our sleeves to help you grow and succeed.

As a Triggerbee partner, we help you maximize your results by:

  • Developing a tailored strategic plan
  • Setting up relevant segments and target audiences for optimal targeting
  • Empowering you to make the most out of Triggerbee’s full potential
  • Helping you fully leverage Triggerbee insights and data in your CRM tool

Challenge
For Easter, Bubbleroom wanted to try something more playful than their usual signup campaign. The goal was to increase engagement and boost email signups without changing the overall site experience too much.

How they did it
They created an A/B test using Triggerbee. Both versions were variants of the same digital egg hunt, where visitors had to find the pink egg.

In version A, users were told right away they’d get 20% off.

In version B, the reward was a mystery and users had no idea what they were getting until they won.

Only anonymous users saw the campaign, and it ran for one week.

The results
The mystery reward version won, and both variants drove nearly 20,000 signups in just one week which is a 2400% increase compared to their regular email sign up campaigns.

This quick test proved that adding a twist of gamification in combination with holding back the reward made users more likely to engage and submit their email.

In this article we’ll compare Poptin vs Triggerbee; two of the most powerful tools for onsite marketing, lead generation, gamification, and visitor engagement. Both offer strong features and accessible pricing, but they take different paths to helping you convert more visitors.

While you can build high-converting popups and forms with either, Triggerbee stands out as a serious Poptin alternative. With deeper personalization, better targeting, stronger analytics, and potential cost savings of up to €430 per year, it’s the platform of choice for growing ecommerce and subscription brands looking for next-level control.

Quick Comparison Overview

⚡ Feature Flexibility: Triggerbee offers full CRM-based targeting, Smart Embeds, and multi-step personalization flows. Poptin focuses on speed and simplicity.

💰 Pricing: Trigger is cheaper than Poptin at higher levels

  • At 1M views, Triggerbee Pro is 29% cheaper than Poptin.
  • At 2M views, Triggerbee Pro saves you nearly 49% annually.
  • For lower traffic, Poptin offers strong value with a free plan and a $20 entry price.

📊 Analytics: Triggerbee includes revenue attribution, funnel insights, and visitor tracking out of the box. Poptin offers basic stats but no funnel or revenue linkage.

🧠 Summary: Choose Poptin if you want to launch fast and need the basics. Choose Triggerbee if you want to personalize, segment, and scale.

Poptin is focused on helping you get started quickly with stylish forms and built-in automation tools. It’s a solid choice for smaller brands or solo marketers who want fast results with minimal setup.
Triggerbee, on the other hand, is built for brands that want full personalization and CRM-powered targeting. You can personalize entire sections of your site, trigger campaigns from CRM segments, and sync all your data in real time.

If you’re comparing Poptin vs Triggerbee, this guide will walk you through every key feature. We’ll go through everything from campaign types and personalization to integrations, analytics, and pricing – so you can choose the right tool for your goals.

Sleeknote vs Triggerbee: Summary

FeatureTriggerbeePoptin
Data Storage 🇪🇺 EU🇺🇸 US
Campaign Types (popups, embeds)✅ Popups, Embeds, Callouts, Full screen, Banners✅ Popups, Embedded forms, Full screen, Slide-ins
Forms✅ Yes✅ Yes
Promotions✅ Yes✅ Yes
Gamification✅ Spin to win, Memory, Product quizzes, Calendars, Daily offers✅ Spin to win, Scratch to win
Surveys✅ CSAT & NPS with analytics, Ratings, Smileys, Thumbs, Stars + feedback field❌ Basic forms only
Referral marketing✅ Yes❌ No
Targeting✅ Session behavior, profile properties and events✅ Time on site, scroll depth, exit intent, page visited
Advanced Onsite Targeting✅ Weather targeting, Geolocation, CRM data❌ No weather or CRM-based targeting
Smart Embeds✅ Yes, audience-targeted content injected via CSS class❌ No
Personalization Features✅ CRM-targeting, Customer Profile Targeting✅ Light text personalization (e.g. {{name}})
A/B Testing✅ A + B✅ Yes
Analytics & Reporting✅ Revenue attribution, funnel analysis✅ Basic stats: views, conversions, bounce rates
Product recommendations✅ With integrations❌ No built-in recommendation engine
Brand Default Styles✅ Yes❌ Limited brand style control
Integrations✅ Multiple native + Zapier✅ Zapier, Mailchimp, HubSpot, Pabbly, Webhooks
Freemium❌ No✅ Yes, up to 1,000 views/month
Free Trial✅ 14 days with 250k page views✅ Yes
PricingStarts at €39Starts at $20/month
Best ForBrands that want more personalization, customization and CRM-based targetingSmall teams who want quick-launch popups with basic automation

1. Who Each Tool Is Best For

Choosing between Triggerbee and Poptin comes down to how far you want to go with personalization and how tightly you want to integrate onsite experiences with your CRM or email platform.

Both tools offer popup creation and lead capture, but they’re made for very different users:

Triggerbee: Built for CRM-first personalization and growth

Triggerbee is designed for marketing teams that want to go beyond simple popups. If you already use tools like Klaviyo, Rule, or Mailchimp and want to sync segments, inject targeted content on your website, or launch campaigns based on purchase history or data from your ESP / Marketing automation software; Triggerbee is for you.

Triggerbee is ideal for e-commerce brands, subscription businesses, and B2B teams who care about showing targeted content to the right audience at the right time on their website.

  • Built for teams who use CRM and behavioral data in daily marketing
  • Strong choice for brands focused on 1:1 personalization and revenue attribution
  • Flexible enough for cross-site campaigns, embedded content, and advanced forms

Why it matters: Triggerbee helps you personalize experiences based on who someone is and what they’ve done in the past – not just what page they’re on.

Poptin: Built for quick-launch campaigns and small teams

Poptin is a great starting point if you want to launch popups fast without getting into code, integrations, or data syncing. It’s especially well-suited for small ecommerce stores, solo marketers, and startup teams.

You get a large template library, a drag-and-drop builder, and built-in automation tools. You won’t be able to personalize content deeply or sync to CRM segments – but you can launch popups quickly and optimize them with basic A/B testing.

  • Ideal for teams focused on simple lead capture and promos
  • Helpful built-in triggers and editor for quick results
  • Great value at lower traffic tiers

What to expect: Fast results and ease of use – without CRM-level targeting or personalization.

2. Campaign Creation & Templates

Creating effective campaigns should be fast, flexible, and intuitive. Whether you’re building a simple popup or a multi-step flow with personalized offers, the right editor with a workflow that fits how you work makes all the difference.

Look for tools that offer both ready-made templates and the flexibility to build from scratch, with elements like countdown timers, gamification, product blocks, and mobile-first layouts.

The more control you have in the builder, the easier it is to match your brand and launch higher-converting ideas, faster.

Triggerbee: Campaign builder with advanced logic and layout control

Triggerbee campaign builder interface showing gamified popup with form and advanced layout elements which is one reason why Triggerbee is a top competitor to Sleeknote, Poptin, Optimonk, and Wisepops.

Triggerbee’s campaign builder starts with a broad template gallery – designed for forms, promotions, surveys, and embedded content. Layout options include popups, callouts, panels, fullscreens, and Smart Embeds, giving teams full control over how and where campaigns appear.

Templates are grouped by use case: grow your list, guide visitors, promote loyalty, highlight UTM traffic, or run gamified experiences like raffles or spin-to-wins. Once inside the builder, you can fully customize each campaign step using a drag-and-drop interface with:

  • Pre-built components like images, buttons, stickers, and two-button layouts
  • Advanced input types including radio buttons, dropdowns, international phone fields, and consent checkboxes
  • Gamification and dynamic elements like spin wheels, countdowns, and memory games
  • Embedded surveys with CSAT, NPS, smiley ratings, and more

Each campaign supports multi-step flows with full layout control over containers and variants. Form data can be synced directly with Triggerbee or routed in real time to tools like Rule, Klaviyo, Mailchimp, MailerLite, and more. Custom scripts and CSS are supported for advanced styling and logic.

Why it matters: Triggerbee gives teams the design freedom, segmentation depth, and technical power to build branded, high-converting campaigns at any stage of the customer journey.

Poptin: Templates-first editor with flexible layout tools

Poptin's popup editor featuring a "Spin to Win" game element. While fun and engaging, it reflects the platform’s light approach. As a Poptin alternative, Triggerbee offers more advanced design flexibility and personalization logic.

Poptin starts with a clear goal-based template gallery: grow your list, increase sales, announce offers, or capture more leads. From there, you can choose from a wide variety of popup types and formats – including full-screen overlays, slide-ins, and mobile-friendly layouts. These templates are visually polished and pre-optimized for common ecommerce use cases.

Once you choose a template, the builder lets you fully customize layout and content using a block-based system. You can drag and drop elements like:

  • Text, images, and buttons
  • Timers and countdowns
  • Embedded videos (YouTube)
  • Icons and shapes
  • News tickers and coupons

You can also adjust size, fonts, background, button effects, and popup behavior (like entry/exit animations) using the visual settings pane.

Poptin supports basic multi-step flows with teaser and main steps, and you can control the display logic between them. Input fields are easy to customize – including gender, country, and searchable dropdowns – but personalization logic is limited to static field display.

Advanced features like custom CSS are available, but only on paid plans. The editor is highly usable, making it ideal for marketers who want to launch campaigns quickly with decent flexibility.

3. Targeting & Triggers

The real power of targeting comes from combining context and intent. It’s not just about when a campaign appears, but why it appears, and who it’s shown to.

Good tools let you trigger campaigns based on behavior (like scroll depth or exit intent), session data (like time on site or device), or traffic source (like UTM tags).

But GREAT tools go further by layering in CRM data, purchase history, and audience segments so your targeting reflects both real-time behavior and long-term customer context. This is where the biggest performance lift often happens.

Triggerbee: Real-time audience segmentation with CRM and behavioral logic

Triggerbee audience and session targeting conditions, demonstrating advanced targeting features and more granular targeting capabilities compared to Optimonk, Wisepops, Sleeknote and Poptin.

Triggerbee lets you build targeting logic using a powerful combination of persistent CRM data (called filters) and real-time browser/session data (called session conditions).

Together, these allow for dynamic campaigns that adapt to who someone is, what they’ve done, and where they’re visiting from.

Trigger types include:

  • Instantly (on page load)
  • Exit intent
  • On scroll
  • Inactivity (after X seconds)
  • Pageviews (after X views)
  • Manual (via JavaScript or link)

Targeting options include:

  • Device and browser targeting
  • UTM source, campaign, and medium
  • Cookie presence, query parameters, and JavaScript triggers
  • Visitor identity (new vs. returning, CRM tag, purchase history, NPS score, location)

CRM sync options include:

  • Rule, Klaviyo, Mailchimp, Voyado, MailerLite, Emarsys, Custobar

You can also layer in geolocation (country, region), weather targeting, NPS/CSAT filters, interest profiles, and detailed campaign interaction logic (e.g., has seen a campaign, dismissed it, or clicked through).

Why it matters: Triggerbee delivers the most advanced onsite targeting in this category. You can run one-to-one campaigns that sync with your CRM, respond to session behavior, and match dynamic segments – without needing a separate CDP.

Poptin: Behavioral triggers with optional advanced filters

Poptin’s targeting settings with triggers like exit intent, page scroll, and time delay. Many advanced options are locked behind upgrades. In the Poptin vs Triggerbee debate, this shows where Triggerbee's built-in targeting gives it a leg up.

Poptin offers a wide variety of trigger types designed to cover common popup timing strategies. You can choose from:

  • Exit intent
  • Time delay
  • Scroll percentage
  • Page views
  • Click count
  • Inactivity
  • Manual click or link triggers

These can be combined to trigger popups when the first condition is met, giving you flexibility without complexity.

Targeting options include:

  • Device targeting (mobile vs. desktop)
  • Page-level targeting
  • Display frequency settings

Advanced targeting settings are available but often gated behind higher-tier plans. These include:

  • Traffic source and UTM targeting
  • Date, time, OS, browser, and country targeting
  • Cookie-based filters, JavaScript triggers, and IP blocking
  • Interaction-based filters like “engaged with other poptins”

What to expect: Great starter targeting for ecommerce and lead gen. CRM-based logic, segment filters, and deeper personalization require external tools or plan upgrades.

Quick Verdict

Use Poptin for lightweight popup targeting and standard behavioral triggers.

Use Triggerbee if you want to build audiences using CRM data, real-time behavior, and cross-session history – all from one interface.

4. Personalization options

Personalization is about delivering the right message, offer, or experience to each visitor based on who they are, what they’ve done, and what they’re likely to do next.

Strong personalization tools connect to your CRM or customer database, let you insert dynamic content into campaigns, and give you control over which segments see what.

Whether it’s showing different promotions to new vs. returning users or displaying loyalty points for logged-in members, your personalization engine should adapt to real people in real time.

Triggerbee: CRM-based personalization for targeted onsite content

Side-by-side visuals of Triggerbee Smart Embeds. One shows personalized campaign banners embedded on a real ecommerce site, the other lists selector-based placement settings.

Triggerbee personalizes content based on both real-time visitor behavior and persistent CRM data. This includes past purchases, subscriber tags, interest profiles, and location.

Key personalization tools include:

  • CRM-driven content logic: Show or hide elements based on tags, segments, or email platform data (e.g. Rule, Klaviyo, Mailchimp).
  • Smart Embeds: Inject personalized content blocks into fixed areas of your website (like product pages, checkout, or homepage panels) using CSS selectors and placeholder logic.
  • Dynamic audience targeting: Combine UTM, session behavior, and profile properties to create fully adaptive campaigns.

Triggerbee doesn’t support text replacement. Instead it uses deep targeting conditions to personalize which type of content should be displayed in order to tailor the full experience. You can swap offers, images, or messages based on who someone is and what they’ve done.

Why it matters: Triggerbee turns your site into a real-time personalization engine. From embedded promotions to custom flows for returning customers, you’re in control of every message and moment.

Poptin: Basic personalization through text merge tags

Screenshot of Poptin’s personalization using {{Name}} dynamic text. It's a simple first-step in personalization, but as a Poptin alternative, Triggerbee goes further with real-time data and behavior-based targeting.

Poptin supports light personalization using merge tags and dynamic fields. You can display the visitor’s name, country, or selected field values inside your popup copy. These merge tags can be pulled from form inputs or set dynamically via URL parameters and session data.

This allows for basic content customization like:

  • “Hi {{name}}!” greetings
  • Inserting dynamic dates or field values (e.g., {{deal}} or {{country}})

However, Poptin doesn’t support targeting content based on CRM segments, past campaign behavior, or persistent visitor profiles. Personalization remains static – tied to what the user just entered or passed in via UTM.

What to expect: Simple, surface-level personalization that works for greetings and limited dynamic text.

Quick Verdict

  • Choose Poptin if text-level personalization (like “Hi {{name}}”) is enough.
  • Choose Triggerbee if you want to personalize full content blocks using CRM segments, behaviors, or embedded logic across your site.

5. Integrations

A side-by-side integrations chart comparing Poptin vs Triggerbee. Triggerbee lists powerful two-way integrations with CRMs and ESPs, whereas Poptin focuses on basic lead capture tools, showing the gap for teams needing deeper automation.

Your popup tool should fit into your existing tech stack, not work around it. The best platforms connect seamlessly to your CRM, email platform, and customer data sources.

Look for native integrations that support two-way syncing, audience targeting from your contact lists, and automated data handoffs. If you rely on real-time personalization or triggered emails, integration depth (not just quantity) becomes a key factor.

Poptin: Large integration library focused on lead sync

Poptin’s biggest strength lies in its sheer volume of out-of-the-box integrations. Whether you’re using a popular email marketing tool or a CRM platform, chances are Poptin supports it. This makes it easy to plug into your existing stack without relying on a developer or external workarounds.

However, the limitation of these integrations is that they’re all push-only. You can send form submissions to a tool, but you can’t segment users based on tags, status, or activity in that tool. This restricts the personalization potential and makes ongoing sync or automation difficult.

Triggerbee: Deep, two-way integrations with CRM and email tools

Triggerbee’s integration model is designed to support real-time marketing – not just data collection. Each integration allows you to both receive CRM data (like tags, segments, and behavior scores) and push new information back into your system of record. This enables full-circle personalization: from targeting and content variation to downstream email automation and lead scoring.

What sets Triggerbee apart is the level of context you can work with. Because CRM and campaign performance data are tied together, you can build smarter segments and understand which visitors are truly engaged, loyal, or ready to buy.

Why it matters: Triggerbee treats your CRM as a live data source, enabling true personalization and automated audience control.

Quick Verdict

  • Choose Poptin if you want broad but basic CRM and email connections for pushing leads.
  • Choose Triggerbee if syncing visitor behavior and CRM segments across tools is central to your strategy.

6. Analytics & Optimization

When evaluating popup and personalization tools, analytics is more than just a “nice to have.” It’s what tells you if your campaigns are working, who they’re working for, and where you’re losing people.

At a minimum, you’ll want to track:

  • Views and conversion rates – to measure basic performance.
  • Split test results – to optimize headlines, offers, and formats.
  • Funnel metrics / Drop-off points – especially in multi-step forms or quizzes.
  • Revenue attribution – so you know which campaigns actually drive sales.
  • Visitor-level insights – to understand how different segments behave.

The right tool gives you not just totals, but patterns. It should help you answer questions like: Which pages convert best? Are logged-in members more responsive? Which UTM campaigns produce the highest ROI?

Triggerbee: Full-funnel analytics with revenue attribution and visitor insights

Comprehensive view of the Triggerbee analytics dashboard showing visitor behavior, campaign performance, and revenue attribution. Includes metrics like total assisted sales, funnel drop-off, segment performance, NPS/CSAT scores, and individual visitor journeys. Highlights how Triggerbee provides deep onsite insights beyond standard form and conversion tracking.

What sets Triggerbee apart is its ability to show both micro and macro performance insights. You can analyze how users move through your multistep campaigns, what percentage drop off, and which segments are converting at the highest rates. With assisted revenue data, you can tie engagement directly to purchases – even if conversion happens days later.

The platform also supports visitor-level timelines, letting you trace every pageview, popup view, and conversion event tied to a user. Combined with NPS/CSAT scoring, Triggerbee gives you a complete story of how your campaigns are performing – and how to improve them.

Why it matters: Triggerbee gives you full visibility into what’s working, who it’s working for, and how it affects your bottom line.

Poptin: Basic engagement metrics for performance monitoring

The Poptin analytics dashboard shows zero activity across visitors, views, and conversions, raising questions about campaign visibility. For marketers comparing Poptin vs Triggerbee, this highlights why many look for a more insight-driven alternative.

While it’s easy to navigate and gives a clean summary of activity, Poptin’s reporting is best suited for basic A/B testing and form optimization. You won’t be able to drill down by traffic source, track conversions across multiple touchpoints, or understand campaign impact beyond the form submit.

It’s helpful if your primary goal is monitoring impressions and collecting leads. But if you want to connect popups to revenue or explore segment-level results, you’ll need to rely on third-party analytics tools like Google Analytics or your CRM.

What to expect: A simple and effective dashboard for tracking top-level popup performance – but not designed for deep optimization or ROI analysis.

Quick Verdict

  • Choose Poptin if you just need campaign views and conversion tracking.
  • Choose Triggerbee if you want to optimize based on revenue, user behavior, and long-term segment performance.

7. Pricing & Plans Comparison

When comparing pricing across tiers, Triggerbee offers stronger value as traffic scales. While Poptin starts cheaper, Triggerbee’s Pro plan is significantly more cost-effective at higher levels:

At 1M views, Triggerbee Pro is €303 vs. Poptin’s €431 — a 29% savings

At 2M views, Triggerbee Pro is €408 vs. Poptin’s $799 — nearly 49% cheaper

For teams with lower traffic and no need for CRM-based personalization, Poptin’s $20 and $47 plans are affordable and effective. But for brands that want full targeting, syncing, and embedded content, Triggerbee’s Essential and Pro plans unlock more functionality at each tier.

Here’s how the two platforms compare:

Monthly Page ViewsTriggerbee Pricing (€)Poptin
10KEssential: €39 | Pro: €63€20
50kEssential: €39 | Pro: €63€47
100kEssential: €63 | Pro: €96$95 (150k views)
250kEssential: €108 | Pro: €132$172 (300k views)
500kEssential: €137 | Pro: €216€239
1MEssential: €195 | Pro: €303€431
2M€408 $799

Line graph comparing monthly pricing for Poptin vs Triggerbee based on website pageviews. Triggerbee's Essential and Pro plans scale more affordably, especially above 100k views, making it a stronger Poptin alternative for growing websites.

8. Pros & Cons

Triggerbee Pros

  • CRM-driven personalization and segmentation
  • Smart Embeds for embedded site content personalization
  • Revenue attribution and multistep funnel analytics
  • Two-way syncing with tools like Klaviyo, Rule, Mailchimp, and Voyado
  • Built-in surveys, gamification, and referral features
  • Highly customizable layout system with design defaults

Triggerbee Cons

  • No free plan available
  • Slightly higher pricing for lower tiers if you’re only using basic features
  • More setup time if you’re not already using a CRM or email platform

Poptin Pros

  • Free forever plan up to 1,000 visitors
  • Clean drag-and-drop editor with a large template library
  • Simple to use with fast campaign creation
  • Wide range of native integrations for lead syncing
  • Basic automation tools and autoresponders included in most plans

Poptin Cons

  • Limited to basic personalization (text merge tags only)
  • No Smart Embeds or embedded content personalization
  • All integrations are one-way (push only)
  • Most advanced features locked behind higher-tier plans
  • Lacks analytics depth and CRM-based audience control

9. Final Verdict

Both Triggerbee and Poptin offer strong value – but they’re made for very different goals.

Choose Poptin if:

  • You want to launch basic popups quickly without setup or technical work
  • You’re a small business or solo marketer working under 100,000 pageviews/month
  • CRM-level targeting and personalization aren’t necessary yet

Poptin is a reliable lead capture tool with good starter features, a generous free plan, and broad integration coverage – perfect for teams just getting started.

Choose Triggerbee if:

  • You need real personalization based on CRM data, segments, or visitor identity
  • You care about revenue attribution, embedded content, and onsite behavior insights
  • You already use tools like Klaviyo, Mailchimp, or Rule – and want to trigger campaigns based on that data

Triggerbee turns your website into a personalization platform. From embedded banners and targeted surveys to loyalty promotions and behavioral targeting, it’s built for brands ready to optimize the full onsite journey.

If you’re scaling or already working with segments, Triggerbee gives you a much deeper toolkit – and helps you act on your customer data in real time.